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The rise of 125 x 125 ads
Social Media

The rise of 125 x 125 ads

Have you noticed that the hottest ad format for blogs is now those little square 125 x 125 ads? Sites like [TechCrunch](http://www.techcrunch.com), [Mashable](http://www.mashable.com), [Read/WriteWeb](http://www.readwriteweb.com), [GigaOm](http://www.gigaom.com), and [Marketing Pilgrim](http://www.marketingpilgrim.com), just to name a few have them plastered on the top right side of their blogs. So, what’s wrong with these ads?

How to become a top 100 Digg user
Social Media

How to become a top 100 Digg user

Lately it seems like more and more Digg users are trying to be in the [top 100](http://digg.com/topusers). As time goes on it will get harder due to Digg’s phenomenal growth. If you are looking to become a top 100 user here is how one user ([aaaz](http://digg.com/users/aaaz/profile)) did it in 30 days.

Hijacking Communities
Social Media

Hijacking Communities

Last week I noticed that MyBlogLog had a [bug](https://www.searchenginejournal.com/?p=4168) which allowed people to comment on behalf of other MyBlogLog users and create communities that do not belong to them. This week it seems like the hijacking has begun…

Happy Holidays
Social Media

Happy Holidays

Happy holidays to everyone, from all of us here at Pronet Advertising. For the next few days kick back, relax, and have some fun. Spend some time with your friends, family, and colleagues, but don’t get too carried away with those Christmas corals.

Digg unto others as you would have them Digg unto you
Social Media

Digg unto others as you would have them Digg unto you

Over the past few months more and more marketers have been catching on to the whole social media scene because it can do wonders for a business when it comes to anything from marketing a product or service to increasing search engine rankings. Getting on sites like [Digg](http://www.pronetadvertising.com/articles/beginners-guide-to-digg.html) can drastically improve a website’s traffic and link popularity. If you are a marketer trying to get on Digg here are some of the things you should know.

It's not what you think
Social Media

It's not what you think

Have you ever seen a commercial thinking that it was sexual orientated, but it actually was not? People naturally jump to conclusions especially when there there is a suggestion of a sexual context which is why it creates such a memorable moment. So the next time you think about using sex in one of your marketing campaigns, have fun and tease people with it.

Yet Another Top Digger Gets Banned
Social Media

Yet Another Top Digger Gets Banned

A few days ago the number 7th Digg user, Karim ([supernova17](http://digg.com/users/supernova17/profile)), got banned from Digg for [submitting a story for money](http://themulife.com/?p=412). With Digg becoming a popular social news site that is becoming increasingly attractive to companies, it seems that more and more top users are being offered money for submissions and with all the talk from Jason Calacanis about [top Digg users getting paid by PR firms](http://www.calacanis.com/2006/12/11/digg-users-are-getting-paid/) it appears that yet another Digg user’s account just got banned.

Spying on Digg
Social Media

Spying on Digg

One of the most commonly used feature on [Digg](http://www.pronetadvertising.com/articles/beginners-guide-to-digg.html) is [Digg Spy](http://digg.com/spy), most people are using it as a way to see what stories people are submitting, digging, burying and commenting on. Digg Spy is great for all of those things, but it can do a lot more for you.

Aquafina’s MySpace Marketing
Social Media

Aquafina’s MySpace Marketing

As more people become aware of [MySpace](http://www.myspace.com), it’s becoming less of a place for teens and has been developing more of a grown-up atmosphere. In an attempt to capitalize on the mass number of users, a lot of companies are dipping their toes into the MySpace waters, but the results aren’t always good. It’s a tough place to sell a product or a service and although companies in niche industries have had some success, it’s not always easy for a company to find the right tone when it comes to creating and promoting their profile.

Don't be boring
Social Media

Don't be boring

Have you ever watched a boring TV commercial, one so boring and dull that you don’t even remember it? We all have, so the next time you are creating an advertising campaign don’t bore people, but instead show what bored people do.

Marketing your deals with Deals.com
Social Media

Marketing your deals with Deals.com

Although the social media space seems to be ruled by sites like [Digg](http://www.digg.com), [del.icio.us](http://del.icio.us) and [Netscape](http://www.netscape.com), there is still room for more. Recently a site called [Deals.com](http://www.deals.com) launched which is just like Digg, but for finding deals.

MuseStorm makes widgets easy
Social Media

MuseStorm makes widgets easy

Widgets have been a hot topic lately and it seems more and more companies are getting into it due to their effect on website traffic and brand recognition. Although widgets sound like a great thing for everyone to have, the problem with them is that not everyone has the technical know how to create them. Because of this a company called [MuseStorm](http://www.musestorm.com/) recently launched into private beta looking to solve this pain for publishers.

Scary Marketing
Social Media

Scary Marketing

Fear appeal is something that marketers have been using for centuries. When you want people to buy a product you don’t always have to tell them all the benefits of using it, but instead you can show them what will happen if they don’t use the product. If you scare people enough they will remember your product and buy it.

Spamming Netscape
Social Media

Spamming Netscape

Spamming on Digg has been getting a lot of attention lately because of [URLs getting banned](http://www.pronetadvertising.com/articles/how-not-to-get-your-url-banned-from-digg.html) and [bad stories](http://www.niallkennedy.com/blog/archives/2006/11/spam-farms-social-web.html) making the homepage, but no one is really talking about spam on Netscape. In the last month or two Netscape released a friends page similar to [Digg’s](http://digg.com/users/kevinrose/friends/submitted) where you can see what all of your friends submitted which allows you to vote on those stories with ease. This clearly opens up the door for spammers.

MyBlogLogging
Social Media

MyBlogLogging

In the past few months it seems that more and more bloggers have been placing the [MyBlogLog widget](http://www.mybloglog.com/) on their blog so they can see who is coming to their blog. The concept of MyBlogLog(ging) is becoming popular and some have gone even as far as [writing guides](http://qureyoon.blogspot.com/2006/11/complete-guide-to-mybloglogging.html) on how to use it. So why is MyBlogLogging catching on like a wildfire?