Tools
Guides, reviews, and comparisons of must-have free and paid tools for search engine optimization, pay-per-click marketing, social media marketing, and content marketing.
Guides, reviews, and comparisons of must-have free and paid tools for search engine optimization, pay-per-click marketing, social media marketing, and content marketing.
Google is simplifying Search Console reports so you can focus more on issues that affect how your website appears in search results.
Hybrid search refers to merging search technologies, though the tech used to create hybrid search engines is changing. Here’s where it’s at today.
Google Ad Manager receives eight changes and tweaks in a recent update including integration with Google Analytics 4 (GA4), optimized pricing, and more.
Ensure your landing pages convert by building your site with the right tool. Depending on your platform (and budget), here are the top picks.
In this post, you’ll learn how to use different tools to export Google search results to a spreadsheet, including relevant keyword data.
From customizing markup at scale to why the CMS doubled down on schema, here’s everything you need to know about structured data on Wix.
Twitter is dropping support for the Mac version of TweetDeck on July 1, at which time it will only be accessible through a web browser.
Google continues its ‘Ask Googlebot’ video series with a new installment explaining why Search Console graphs fluctuate when no changes are made to a website.
DuckDuckGo’s search syndication deal with Microsoft is the root of an issue leading to data being tracked in the company’s allegedly private mobile web browser.
Here’s your comprehensive guide to reverse image search on today’s major image search engines.
These 110 free SEO tools help you identify weaknesses or issues that may prevent you from ranking and earning visibility in the SERPs.
Keep reading to learn how Twitter advanced search differs from regular search, followed by some examples of advanced search in action.
Ready to level up your infographics strategy? Check out these different types you can use to tell more compelling brand stories.
Check out the different ways chatbots are being used today, where they’re going next, and what possibilities exist for your own brand’s chat strategy.
Google Ads has announced a number of scripts improvements in what it’s calling a “new Google Ads script experience.”
At day two of Google’s annual I/O conference the company previewed new reports coming to Search Console that will provide more data about videos.
Migrating your historical data shouldn’t be stressful. Discover how to do it easily with this step-by-step GA4 guide.
Looking to drive more affiliate marketing sales? Having the right software in place will streamline the entire process, and these are some top options.
GA4 is an evolving product, but ecommerce tracking becomes easier. Here’s a comprehensive guide using Shopify to prepare for the inevitable UA Sunset.
Here are three different areas where you can embrace automation and use it in your favor for Google Ads – with no coding skills required!
Analytics experts answer GA4 FAQs: Why is this happening? What do these changes mean? What do I need to do right now?
Google’s website builder is free and promises to allow small businesses to create and edit websites in minutes on either desktop or mobile.
Google warns the Real-Time report in Google Analytics may be displaying inaccurate data for Universal Analytics properties.
Are you getting the email response rates, and conversions you expected? If not, use interactive emails to beat your competitors and gain a competitive edge.
Check out 15 popular digital marketing tools (in no particular order) marketers are using to help businesses like yours automate tasks and get found online.
A new solution for ecommerce sites provides Google-quality search and recommendations on retailers’ digital properties.
Google is updating the structured data report in Search Console to provide more context about errors, helping you fix invalid markup with less guesswork.
Google is sunsetting the URL Parameters tool in Search Console next month, the company confirms in an announcement today.
In response to a question about why SEO tools don’t show all backlinks, Google’s John Mueller says it’s impossible to crawl the whole web.
Google is getting ready to sunset Universal Analytics, which was the standard version of Google Analytics before GA4, in mid-2023.