SearchGPT vs. Google vs. Bing: Search Results Review
Explore the impact of AI in SEO and the launch of ChatGPT Search. Find out how it drives website traffic and builds user trust.
Dan Taylor
Agency Partner & Head of Technical SEO
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About
I’m an experienced SEO with more than 10 years of experience in-house and within an agency. Within the agency, I’ve helped build high-performing teams, comprehensive training programs, and worked with brands to improve their organic presence, and more recently, helped them enter the new AI-driven search ecosystem.
I speak at digital marketing and SEO conferences across Europe, Asia, and the US, including Google’s Search Central Live Bangkok 2025. In 2018/2019 I was credited with coining the term “edge SEO”, and won the inaugural 2018 TechSEO Research competition with research into, and the applications of CDN and edge modifications for SEO purposes.
Articles
Global SEO: How To Strategize For Multinational Businesses
Going global with SEO: Discover how to create a successful multinational SEO strategy by considering cultural norms, user behavior, and market-specific factors.
Maintaining SEO Against Varying International Laws And Regulations
Learn how to handle SEO international laws and regulations when operating across multiple territories. Ensure compliance and successful implementation of SEO strategies.
Simplifying Google Updates And Communications For C-Level Stakeholders
Communicating Google updates to C-level stakeholders made easy. Discover how to create frames of reference that resonate and provide clear, relevant insights.
Creating Value And Content Across Multiple City And Area Service Pages
Learn how to create a scalable and efficient local SEO campaign for multi-location businesses. Optimize content across city and area service pages for long-term ROI.
How People Search: Understanding User Intent
Get insights into the importance of understanding user intent for effective SEO. Learn how Google’s algorithms prioritize relevant content.
SEO in the Martech Stack: How Tech Decisions Can Impact SEO
Discover how your Martech stack impacts SEO performance. Learn how technology decisions can influence marketing channels and improve business success.
How To Uncover Traffic Declines In Google Search Console And How To Fix Them
Prevent panic and address traffic declines in Google Search Console with this detailed troubleshooting guide.
How To Recover From A Google Update (A Checklist)
Struggling to recover from a Google update? This checklist can help. Get back on track and maintain your website’s organic visibility.
Competing Against Brands & Nouns Of The Same Name
Facing brand conflicts? Discover strategies to compete against brands and nouns with the same name and establish your online presence.
How To Build Authorship As A Travel Brand
Learn how to build an authoritative travel brand with effective content production (with structured schema) that aligns with Google’s latest helpful content update.
8 Common Robots.txt Issues And How To Fix Them
Where robots.txt errors are concerned, prevention is definitely better than cure. Here’s how to fix the most common mistakes.
Communicating Major Google Changes To C-Suite
Learn to communicate effectively with the C-Suite. Discover the keys to aligning SEO strategies with business goals.
Managing Successful SEO Migrations
Set your migration up for success and a better user experience. From an initial drop in traffic to redirects, here’s everything you need to know.
Rehydration For Client-Side Or Server-Side Rendering
Rehydration is a necessity for your highly interactive website. Discover when best to use it for faster initial load times and improved user experience.
Dynamic Rendering: Should You Still Use It?
Dynamic rendering can be an ideal temporary solution. Find out when to use it and questions you need to ask first with this detailed guide
Server-Side Rendering: The Pros & Cons To Consider For SEO
Discover server-side rendering and how it can help boost your SEO, as well as its advantages and disadvantages.
Yandex Data Leak: The Ranking Factors & The Myths We Found
Learn which ranking factors are prominent in the recent Yandex data leak and what Russian SEO professionals are saying about it.
Sustaining A SaaS Brand & Organic Channel During A Recession
For subscription-model-based businesses such as yours, pivot your SEO strategy to maintain performance and return on investment using this guide.
What To Tweet: 24 Ideas For Inspiration
Creating an engaging brand presence starts with the first tweet. Stay on brand and find inspiration from 24 examples of first, funny, and viral tweets.
An Introduction To Using R For SEO
Leave a bigger impact on your business. Discover how to connect R to your SEO work, plus how you can learn it in-depth (for free).
Developing Value Proposition For Travel Websites Through Content
Keep up with the SEO industry and aim for a cozy spot on page 1 of the results pages to increase tour bookings. Here’s how.
Information Retrieval: An Introduction For SEOs
Discover what it means and how it can help you optimize web pages for ranking performance and analyze algorithm changes and SERP updates.
How To Do JavaScript Redirects For SEO
Not sure how to best communicate to users and search engines that the requested URL is unavailable? Here’s how to do a redirect via Javascript.
How To Do Technical SEO For Ecommerce Websites
With increased competition, ecommerce stores are improving their customer acquisition strategies. A crucial part of this is technical SEO.
How To Calculate Your Total Addressable Market (TAM) For SEO
Ecommerce companies and agencies alike use SEO TAM as part of a user acquisition strategy. Help prioritize your SEO campaigns with this formula.
A Complete Guide To the Google Penguin Algorithm Update
Google introduced the Penguin algorithm in 2012. What did it change and how does it impact the way we do SEO today?
How 3 Different Enterprise SaaS Content Strategies Work (With Examples)
Looking to engage users and increase SaaS sales? Check out these 3 different ways to do it with creative content strategies.
Important KPIs To Measure For An Organic SaaS Campaign
Give a clearer report to SaaS executives with these important SEO KPIs that speak directly to their business goals.
Product Detail Page SEO: How Product Information Management (PIM) Helps
Improve thousands of ecommerce product pages with a Product Information Management system and convert more customers with less effort. Here’s how.