YouTube
Get the latest YouTube news, plus trends, techniques, and guidelines for how to create, optimize, promote, advertise, and measure your video marketing campaigns.
Get the latest YouTube news, plus trends, techniques, and guidelines for how to create, optimize, promote, advertise, and measure your video marketing campaigns.
Google has been spotted showing links to web pages when people search for topics on YouTube.
YouTube continues its moves to grab a share of traditional TV dollars with its new YouTube Select program.
Ever wondered how YouTube’s suggested videos work? A Google research paper sheds light on how YouTube uses deep learning to generate and rank suggested videos.
YouTube announced the launch of 4 new features designed to help creators enhance their videos and moderate their channel.
Here’s a look at Google’s Key Moments feature – and how to rank for video timestamp results.
Brands are seeing success in using video content on Facebook, Instagram, and YouTube. Read expert tips on improving your video marketing strategy.
YouTube’s announcement capitalizes on sharp YoY growth and anticipated consumption increases during COVID-19.
Now might be the right time to give video ads a try. Here’s why and how you can leverage them.
YouTube is expanding its fact check information panels to search results pages in the United States.
Marketing during the COVID-19 pandemic can be tricky. Here are some brands that missed the mark with their campaigns.
YouTube is expanding its analytics capabilities by showing video creators when their audience is most likely to be online.
YouTube publishers are experiencing up to 20% CPM loss due to larger ad issues related to COVID-19.
Majority consumers are seeking uplifting YouTube content during the COVID-19 pandemic. Here’s what this means for your brand.
YouTube traffic is on the rise amidst the coronavirus pandemic, but it’s not translating into greater earnings for video creators.
YouTube has lifted the monetization ban on content that is either about, or references, COVID-19. Although some exceptions apply.
Experts see opportunity with YouTube during coronavirus in the form of increased demand, lower ad rates, and higher creative output.
YouTube announced updates for creators, including better analytics for live streams, in its latest video on the Creator Insider channel.
Use your video SEO skills to help companies craft coronavirus response videos. Here are tips to help you get ahead.
YouTube advises that, with fewer people available to review content during this time, more videos will be removed than normal.
YouTube is rolling out an update to its mobile app which replaces one of its most frequently visited sections.
YouTube is backtracking on a decision made weeks ago to demonetize content about the coronavirus.
Want to build trust with your audience? Here are expert tips for creating compelling Q&A videos on YouTube.
YouTube is upgrading its analytics capabilities, allowing creators to compare multiple metrics side-by-side for the first time.
YouTube recently launched several new features that give creators access to more data, as well as more control over ads.
Google has created a new position within its company; a ‘creator liaison’ for communication between YouTube and its video publishers.
Looking to start promoting your own content on YouTube? Here’s how to set up your YouTube channel the right way.
YouTube is currently testing a new form of monetization which lets creators earn money directly from viewers.
Here are this year’s best-performing Super Bowl ads and what marketers can learn from them.
Google plans to discontinue YouTube’s older desktop interface as of March 2020, nearly three years after introducing the new version.
Prevent disasters from happening in your GDN and YouTube campaigns with a proper auditing and QA process in place.
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Learn how to connect search, AI, and PPC into one unstoppable strategy.