YouTube
Get the latest YouTube news, plus trends, techniques, and guidelines for how to create, optimize, promote, advertise, and measure your video marketing campaigns.
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YouTube Shows Searchable Hashtags Above Video Titles
YouTube now displays hashtags on videos that can help users search for and discover other videos about the same topics.
Video SEO for Universal Search: Tips, Tools & Techniques to Get Found
Here are the best ways to get your YouTube videos found in Google Universal Search and YouTube search results.
Google Helps YouTube Creators Find Re-Uploaded Content on Other Channels
Google is taking a new step toward helping YouTube creators protect their copyrighted work.
YouTube to Highlight Breaking News, Including Links to Articles
YouTube is implementing several changes to how it displays news stories in the US.
Google to Launch Head-to-Head Testing Tool for YouTube Videos
Google introduced a new set of tools that will let content creators test and measure the impact of YouTube videos.
YouTube Like & Dislike Counts Are Now More Accurate
YouTube has improved the system it has in place that validates likes and dislikes. Total numbers are now more accurate.
YouTube to Show Users How Long They Spend Watching Videos
YouTube is introducing a feature that will make users acutely aware of how much time they’re spending watching video content.
YouTube Lets Advertisers Buy Ads Based on Reach
YouTube has introduced a new way to buy TrueView ads with a model that is optimized for reach.
YouTube Makes it Easy to Live Stream from Desktops
YouTube is introducing an easier way to start a live stream from a desktop computer.
How to Use Automation to Ensure Brand Safety for Your YouTube Ads
Here’s how smart advertisers can address YouTube brand safety concerns and control ad placement through automation.
15 Inspiring YouTube Video Ideas to Build Your Brand
Need some inspiration? Here are 15 YouTube video ideas you can use, starting today.
YouTube Analytics Demographics Report to Contain Less Data
YouTube content creators will soon notice that their YouTube Analytics demographics report contains less data.
Ad-free YouTube Red Coming to 100 More Countries
YouTube is looking to expand its subscription service, YouTube Red, to as many as 100 more countries.
YouTube Has Stricter Penalties for Channels That Spread “Widespread Harm”
YouTube has stated it will begin issuing stricter penalties when channels publish videos that could cause lasting damage.
How to 2x Your Traffic This Year with Video SEO
Learn how – and why – you should invest in YouTube video SEO this year.
Google Implements Stricter Criteria for YouTube Monetization
Google is implementing stricter criteria for YouTube users to meet before they’re eligible to run ads on videos.
5 Content Marketing Lessons from YouTube’s Most Famous Cockatoos
Here are a few lessons content marketers can learn from cockatoos with 100,000 subscribers to their YouTube channels.
Google’s YouTube Ads Upgraded With Location Extensions and Store Visits Measurement
Google AdWords has upgraded YouTube ads with location extensions and the ability to measure in-store visits.
Share YouTube Videos With iMessage Contacts Without Leaving the App
YouTube for iOS has been updated with iMessage support, letting users watch and chat about videos without leaving the app.
YouTube Changes Rules Regarding Videos With External Links
YouTube is adding restrictions on which accounts are able to add external links at the end of their videos.
YouTube Users on iOS Can Now Live Stream Their Screens
Google has updated its YouTube app for iOS with the ability to live stream iPhone or iPad screens.
Google’s YouTube Rolling Out New Features and a New Look
YouTube is undergoing a series of changes on mobile and desktop, including a new look complete with a new logo.
Google’s Uptime, an App for Watching YouTube with Friends, Now Available to Everyone
Google’s Uptime, an experimental app that enables people to watch YouTube videos with friends, is now more widely available.
YouTube Reaches Milestone of 1.5 Billion Logged-In Visitors Per Month
YouTube recently shared new statistics that show how engagement with the online video platform is rising, especially on mobile.
Google is Tackling Extremist Content On YouTube With New Guidelines in Europe
Google is introducing four new measures for tackling extremist content on YouTube.
YouTube Allows Live Streaming for Channels with 1,000 Subscribers
YouTube has significantly reduced the threshold that must be met for users to initiate live streams from their YouTube channels.
YouTube Channels With Under 10K Views Can No Longer Display Ads
Google is ramping up its efforts to ensure ads do not appear alongside questionable YouTube videos.
YouTube Discontinues Annotations Editor
The YouTube Annotations Editor is being discontinued. As of May 2 you will no longer be able to add new annotations or edit existing annotations.
Google Releases Uptime, an App for Watching YouTube Videos With Others
Uptime, a collaborative YouTube viewing app developed by Google’s Area 120 incubator, has been released for iOS.
YouTube Is Killing an Ad Format Everyone Hates
Unskippable 30-second video ads will fade to black for good on YouTube in 2018. YouTube has officially announced the end of this hated format.