I have 25 years hands-on experience in SEO and have kept on top of the evolution of search every step of the way. Because of my longtime presence in the search community I have been invited to Google HQ several times where I met the spam team (then headed by Matt Cutts) and I met Sergey Brin at the first Google Zeitgeist.
I’ve served as a Head Judge at the U.S. Search Awards several times and have presented at the following search marketing conferences:
PubCon Las Vegas, PubCon Dallas, PubCon New Orleans, PubCon Orlando, PubCon Austin, SMX East, SMX West, SMX Advanced Seattle, Affiliate Summit NYC , Affiliate Summit West, and SES (Search Engine Strategies).
Contact me at Martinibuster.com
Google’s John Mueller gives insight into competitor research.
Google’s John Mueller answers how the ranking algorithm treats affiliate sites in sensitive topics.
Google’s Danny Sullivan responds to negative reaction towards unlinked featured snippets.
Evidence from forums, Facebook Groups and SERP trackers indicate that Google may be updating it’s algorithm.
Google’s John Mueller cautions it takes more than a perfect score on the Web.dev tool to achieve top rankings.
Google’s John Mueller offered further advice on the best use of the disavow tool: Most people don’t need it.
Moz DA update may make it less popular with link sellers but significantly better for the SEO community.
Google Webmaster Hangout discusses the influence of user experience and usability as ranking factors.
Google’s John Mueller answered whether there are rules in place to limit new pages from ranking.
Google announced a project to improve Lighthouse with CMS specific auditing feedback.
Play the game AND audit a website with Lighthouse at the same time.
Facebook announced important changes related to free speech and privacy.
Google’s John Mueller stated that “vast majority of sites” do not need to use disavow tool.
John Mueller discusses ranking signals and why old pages can rank better than new pages.
Google’s John Mueller discusses content used for featured snippets.
Google’s John Mueller offers tips and tool suggestions to improve site crawling.