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About

Follow on YouTube. Matt G. Southern is the Senior News Writer at Search Engine Journal, where he’s covered Google, SEO, and AI for over 13 years.

Articles

Google’s John Mueller clarifies that URLs are case sensitive, so it matters whether the characters are uppercase or lowercase.

  • 4 min read
  • 15K Reads

YouTube offers its most detailed explanation yet regarding its recommendation engine and how it chooses which videos to display on your home page.

  • 4 min read
  • 12K Reads
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