Repackaging Content to Drive Traffic Over and Over Again: An Interview With Ann Smarty
Ann Smarty explains how to take your best content and repackaging it for multiple networks.
Loren Baker
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Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
Articles
How to Win At Hyperlocal Marketing: Interviews With Two Local SEO Experts
At Pubcon 2015, Casey Markee and Pierre Zarokian talked about the rise of hyperlocal marketing and the role online reviews play in local marketing.
How to Build Links Using Data-Driven Content & Blogger Outreach
If you create quality content that people want to view and share, links will come back to you naturally. Here’s how to earn links using...
5 Retargeting Ad Platforms You Need To Explore Today
If you’re a marketer, you should seriously consider implementing a retargeting campaign.
10 Tips in Link Building and Content Marketing
Always keep in mind when developing your own assets and planning your content marketing initiatives for projects and clients: Social influences search.
Dynamic SERP Ranking: How to Compete in Localized Google Results
The localization of search engines is just a continued evolution of what Google is trying to do the most – creating the best value to...
Top Local And Mobile Search Engine Ranking Factors: An Interview With Marcus Tober
At Pubcon 2014 in Las Vegas, I had the opportunity to sit down and talk to Marcus Tober, CTO at Searchmetrics, about what’s new in...
How To Spend Your Remarketing Budget Wisely: An Interview With Erin Sagin
At Pubcon 2014 in Las Vegas, the SEJ team had the opportunity to catch up Erin Sagin of Wordstream to talk about remarketing with PPC...
Leveraging Your Personal Brand To Achieve Business Goals: An Interview With Alex Houg
At Pubcon 2014 in Las Vegas I had the opportunity to sit down and talk to Alex Houg of BlitzMetrics about the importance of personal branding....
Google Authorship Is Dead, Author Rank Is Not: A Interview With Casey Markee
A big thanks to our Pubcon 2014 sponsor, LinkResearchTools, your off-page SEO toolkit. Link Detox: Recover – Protect – Build. At Pubcon 2014 in Las...
Introducing LinkPatrol: A WordPress Plugin by Search Engine Journal
Search Engine Journal has been on WordPress for just over 10 years– we moved from Blogspot to our own hosted WordPress installation on April 22, 2004....
Using Social Media As A Public Relations Tool: Interview With Allie Freeland
As part of our SEJ interview series, Allie Freeland of iAcquire discusses the opportunities available to businesses in using social media as a public relations...
Everything I Know About Link Building I Learned in 1998
When you think back to how the world of SEO and link building has changed over the past 2 years, it’s absolutely amazing. Before the...
Best of the Web : BOTW Constantly Evolving the Web Directory
For years on SEJ we’ve been a proponent of listing sites web directories as a form of traditional organic link building. And over these years...
Q & A: KissMetrics’ Neil Patel
Addressing web 2.0 needs to outflank Google
Google Building Their Own Groupon Killer?
Google wanted Groupon. And why wouldn’t they? The “deal-a-day” site had bragging rights with their billion dollar annual revenue stream, and the concept was perfect...
Google Sponsors Twelve New Research Projects
“Digital humanities” — the study of society, history, linguistics, and culture through digitized data — has become a recognized sub-section of humanities in general. Many...
Clickbooth CPC : Can it Compete with Google AdSense?
Clickbooth, a CPA/CPC affiliate network based in Sarasota, FL, has stirred up some news this week with buzz around their CPC offering for publishers who...
Google’s “Related Searches” Now Include Brands, Types, and Stores in Results
Over the past few months Google has been testing out 3 new categories in “related searches”: brands, stores, and types. Search Engine Roundtable tried out...
Twitter’s Search Function, Now Powered by Lucene
Even though they have had their new search out for a few weeks now, Twitter’s new real-time search engine is just now starting to get...
Google Places Removes Yelp Reviews From Search Results
As of right now, Google has removed all Yelp reviews from its Places feature. Even though the local reviews website’s snippets will no longer be...
Yahoo’s Results Now Officially Come From Bing
Just last week Yahoo announced that it had started transitioning it’s back-end technology in the U.S. and Canada (English) for Yahoo! Search over to the...
Tumblr Takes a Fall in Google Search Rankings
Blogs. Almost everyone has one (or in my case, three or four), follows one, or wants to create one. With the exception of a select...
BlueGlass LA : Last Day for Early Bird Tickets
Today is the last day to register for BlueGlass LA at our special Early Bird rate of $495.00. Ticket sales for the early bird special...
Why Becoming an Expert in Your Niche is So Important
This is a Guest Post by Dee Barizo, a loyal SEJ reader who sent this in and is very relevant to something I preach in...
PopScreen & Jinni : Taking Video Search to the Next Level of Innovation
Search engines catering to targeted niches are gaining in popularity. Most of them add a social interaction element, like sharing, embedding, and voting to keep...
Crucial WordPress Plugins for Competitive Business Blogs
WordPress is the most popular blogging software available today, whether its used on WordPress.com or a hosted WordPress.org solution, being used for personal blogs, professional...
Google Changes Name to Topeka : April Fools
Woke up this morning to the rather strange announcement from Google that the company has now changed its name to Topeka. In honor of Topeka,...
Naveen Jain Interview : Date Check, People Search & Entrepreneurship
Part of learning about business, search and technology is learning about those who have done well in each respected field. While SEJ generally concentrates on...
How Much Traffic Does Bing Refer to Your Site?
I was going through our Analytics last night on SEJ and looking into our referrals from Bing, and thought I would share with our readers....
4 E-Commerce Digital Marketing Strategies For 2022
Forbes
January 11, 2022
If you manage e-commerce digital marketing campaigns, these strategies can save you time and help grow your traffic, sales and your bottom line. See More
Eight Ways Businesses Are Adopting Innovative Streaming During Social Distancing
Forbes
May 20, 2020
Streaming video technology is more important than ever. See More