Get the latest news and actionable tips for using Instagram to boost your social media marketing strategy on the most popular photo- and video-sharing network.
Instagram to Make Stories More Colorful for Pride Month in June
Instagram is taking its celebration of Pride Month a step further this year with rainbow story rings.
Instagram’s Explore Page Now Includes Stories
Instagram stories are set to reach an even greater audience as they can now be discovered in the Explore section.
Instagram to Let Creators Tag Products in Posts
Instagram will soon let creators link to products in posts, which users can shop for without leaving the app.
Instagram Introduces Quiz Stickers
Instagram has officially launched quiz stickers which allow users to create multiple-choice questions for their followers to answer.
54% of Users Have Bought a Product Right After Seeing it on Instagram
A Facebook-commissioned study of 21,000 Instagram users reveals how they interact with brands and the impact it has on sales.
Instagram May Hide Like Counts to Reduce the Sense of Competition
Instagram is considering hiding like counts on posts to reduce the sense of competition amongst users.
Instagram to Stop Recommending Content That Almost Violates Guidelines
Instagram is going to reduce the reach of posts that are borderline violations of the company’s community guidelines.
How to Prepare for the Boom of Instagram Local Business Profile Pages
Here’s what you can do to prepare for the full rollout of Instagram local business profile pages.
Instagram Lets Brands Sell Products Directly Through the App
Instagram is rolling out an ecommerce solution for brands which will allow them to sell products in the app.
Instagram is Working on a New Ad Unit for Sponsored Posts
Instagram is set to roll out a new ad format for sponsored posts published by influencers.
Instagram Rolls Out In-App Local Business Profile Pages
Instagram is introducing a new way to showcase local businesses with in-app profile pages.
![Instagram Video Posts Receive Twice the Engagement of Other Post Types [STUDY]](https://www.searchenginejournal.com/wp-content/uploads/2019/02/instagram-engagement-760x400.webp)
Instagram Video Posts Receive Twice the Engagement of Other Post Types [STUDY]
A study on Instagram engagement discovered that video posts receive 2x engagement of other post types.
Instagram Bug is Causing People to Lose Followers
Instagram has a confirmed bug that is causing some users to lose a significant number of followers.
Facebook Introduces New Ways for Businesses to Communicate with Customers
Facebook will soon be rolling out two new ways for businesses to communicate with customers via messaging and groups.
Instagram Adds New Ways to Engage With Followers
Instagram has rolled out a series of new features designed to engage with followers in different ways.
Instagram Lets Users Share Stories With a Select Audience
Instagram is launching a new feature that will allow users to share stories with close friends only.
Instagram Lets Users Add Alt Text to Photos
Instagram is introducing the ability to add alt text to photos in an effort to make the platform more accessible.
Instagram to Roll Out Redesigned User Profiles
Instagram announced it will be introducing redesigned user profiles, which are set to roll out over the next few weeks.
Instagram to Remove Fake Followers, Comments, and Likes Generated by Third-Party Apps
Instagram is taking steps to limit inauthentic activity on its network by removing fake followers, likes, and comments.
Instagram Rolls Out More Ways for Businesses to Sell Products
Instagram has expanded its shopping features with the ability to tag video posts with links to products.
Instagram Lets Users Share Audio from SoundCloud to Stories
Instagram now offers SoundCloud integration, which lets users share audio from the free streaming service to their stories.
Instagram Rolls Out New “Kindness” Photo Filter to Spread Positivity
In an effort to make the web more positive, Instagram is rolling out features to spread kindness and combat bullying.
Instagram Launches Snapchat-style QR Nametags
Instagram has introduced another Snapchat-inspired feature that makes it easier for users to connect with people they meet in-person.
Instagram Brings Notifications to Web Browsers
Instagram has added notifications to the web-based version of its app.
Instagram is Testing a Way to Add Hashtags to Posts Without Putting Them in Captions
Instagram has been spotted testing a way to add hashtags to posts without including them in post captions.
Instagram Lets Users Send GIFs in Direct Messages
For the first time, Instagram is letting users send GIFs via direct messages.
Instagram Introduces Shopping in Stories, New Shopping Section in Explore
Instagram is expanding shopping capabilities, giving more businesses access to Shopping in Stories, and testing a Shopping Channel in Explore.
Instagram Adds Personalized Emoji Shortcuts for Quick Comments
Instagram has introduced personalized emoji shortcuts, which show up above the keyboard when leaving a comment.
Instagram is Working on its Own Shopping App
Instagram is reportedly building a new app exclusively for shopping.
Instagram Lets Users Apply to Become Verified
Instagram has simplified the verification process, adding a form to the app that lets users easily apply to become verified.