An exploration of ranking changes attributed to updates that are not officially recognized by Google.
Roger Montti is a search marketer with over 20 years experience. I offer site audits, phone consultations and content and link strategy assistance.
I am a Head Judge of the 2021 U.S. Search Awards. I am also a publisher of award winning websites. I was a Head Judge for the 2020 U.S. Search awards and have presented at the following search marketing conferences:
SES, SMX East, SMX West, SMX Advanced Seattle, Affiliate Summit NYC , Affiliate Summit West, PubCon Las Vegas, PubCon Dallas, PubCon New Orleans, PubCon Orlando, PubCon Austin
I write about WordPress, Facebook, Google, SEO and search marketing.
Contact me at Martinibuster.com
Why big brands are losing customers and 10 ways to beat those brands by taking advantage of overlooked sales opportunities.
Google’s John Mueller confirmed that there are “edge cases” in which stolen content may negatively affect a site.
Google’s John Mueller offers good news for web publishers concerned about why Google crawls 404 and 410 pages.
Google updated its People Also Search For feature. It now moves around and appears next to an unsatisfactory search result.
Google announces two disruptive changes to image search. Web publishers applaud the changes as helpful against content piracy.
Adam Mosseri, Head of News Feed at Facebook discusses how their algorithm chooses what news sources to promote and how they defend against being gamed.
Google Chrome engineer shares why HTTPS benefits web publishers and their site visitors. For example, it helps prevent ad injection exploits.
How to tell the difference between fact-based SEO and overly general Pop SEO? Some SEO ideas have little to no evidence to support them. You...
Google set a deadline for July 2018, when Chrome will begin warning users about insecure web pages. Failure to upgrade to HTTPS may result in...
Google announces an SEO module for their Lighthouse Chrome Developers extension. It’s very basic but measures some surprising SEO metrics.
John Mueller of Google discusses limits to how much structured data Google uses for display purposes and how it may affect your workflow.
Danny Sullivan’s article about Featured snippets offers helpful information and a surprising claim about clicks to publisher websites.
Facebook’s local feed update has erroneously been reported to favor local news sites. Facebook actually said it can benefit almost any kind of site.
Facebook announces Gaming Creator Pilot Program, a new program to support the live streaming of video games by allowing content creators to beg for donations.
Buffer’s State of Social 2018 report shows growth in live videos as a social marketing tool. Read why some marketers find it effective while others...
Live videos on Facebook generate on average six times more interactions. More marketers are using live videos to increase sales and engagement.
U.S. Chamber of Commerce survey of 1,000 small businesses reveals surprising Internet marketing trend for small businesses that is spurring growth.
A review of what an update to Google’s core algorithm can be and how to diagnose changes in web page rankings.
Google’s John Mueller offers insights into how Google handles duplicate content on category and product pages.
Facebook announced a major change to it’s news feed. The update is predicted to negatively affect how often consumers see content produced by some businesses,...