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140 of Today’s Top SEO Experts to Follow

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140 of Today’s Top SEO Experts to Follow

Want to learn more about search engine optimization (SEO)?

Then you should learn from the top SEO experts.

Reading the top SEO blogs and publications is a good start. So is attending SEO conferences. But don’t stop there.

SEO is such a giving community. We share strategies, tactics, tips, tools, data, and so much more on social media and at conferences – as well as in articles, research, and blog posts.

You will definitely learn something new every day from this list of 140 SEO experts. Follow them if you want a free SEO education.

How This List Was Compiled

The term “SEO expert” is thrown around a lot these days.

Do a Google search for [seo experts to follow] and you’ll find plenty of lists.

Here’s the thing about most of these lists: they’re usually deeply flawed in one way or another.

Why?

Generally, top SEO expert lists:

  • Are just a sneaky way for an unknown author to get himself or herself on a list filled with experts and look like a big-time SEO expert.
  • Are published by unknown SEO agencies or companies purely for the purposes of attracting links and shares.
  • Include people who, while brilliant in other areas of marketing (social media, content marketing, etc.), aren’t really SEO experts.
  • Include people who no longer are really involved in SEO (or never really were practitioners). For example, while Matt Cutts, the former distinguished engineer who was head of the webspam team at Google, might be great on a list if it were still 2013 – it’s no longer 2013.
  • Include popular “experts” who share bad information that give the industry a bad name. (We won’t name any names here.)

That’s why I wanted to put together this list of today’s top authorities and experts you should be following if you want to learn about SEO today.

This post isn’t meant to reward everyone who has ever been an SEO professional or includes the acronym SEO in his or her job title. It also isn’t intended to be a popularity contest that confuses expertise with social media follower counts.

The people on this list are all actively doing SEO now – or they’re sharing SEO information, knowledge, and insights (either via social media, contributing to publications or blogs, or speaking at conferences).

These SEO people really know their stuff. Follow them if you want to grow your skill set and knowledge.


Barry Adams1. Barry Adams

Follow @badams on Twitter

Follow Barry on Facebook


Jono Alderson2. Jono Alderson

Follow @jonoalderson on Twitter

Follow Jono on Facebook


Alicia Anderson3. Alicia Anderson

Follow @A_K_Anderson on Twitter

 


Dawn Anderson4. Dawn Anderson

Follow @dawnieando on Twitter

Follow Dawn on Facebook


Benj Arriola of Internet Marketing Inc.5. Benj Arriola

Follow @BenjArriola on Twitter

Follow Benj on Facebook

Read Benj on Search Engine Journal


Adam Audette6. Adam Audette

Follow @audette on Twitter

 


140 of Today’s Top SEO Experts to Follow7. Loren Baker

Follow @lorenbaker on Twitter

Follow Loren on Facebook

Read Loren on Search Engine Journal


140 of Today’s Top SEO Experts to Follow8. Aleh Barysevich

Follow @ab80 on Twitter

Follow Aleh on Facebook

Read Aleh on Search Engine Journal


Ashley Berman Hale9. Ashley Berman Hale

Follow @BermanHale on Twitter

Follow Ashley on Facebook


Seth Besmertnik10. Seth Besmertnik

Follow @Besmertnik on Twitter

Follow Seth on Facebook


Andy Betts11. Andy Betts

Follow @andybetts1 on Twitter

Follow Andy on Facebook


140 of Today’s Top SEO Experts to Follow12. Alan Bleiweiss

Follow @AlanBleiweiss on Twitter

Follow Alan on Facebook

Read Alan on Search Engine Journal


140 of Today’s Top SEO Experts to Follow13. Mike Blumenthal

Follow @mblumenthal on Twitter

Follow Mike on Facebook


Chris Boggs14. Chris Boggs

Follow @boggles on Twitter

Follow Chris on Facebook


Michael Bonfils15. Michael Bonfils

Follow @michaelbonfils on Twitter

Follow Michael on Facebook


Elmer Boutin16. Elmer Boutin

Follow @rehor on Twitter

Follow Elmer on Facebook


Jim Boykin17. Jim Boykin

Follow @jimboykin on Twitter

Follow Jim on Facebook


Rob Bucci18. Rob Bucci

Follow @STATrob on Twitter

Follow Rob on Facebook


Doc Sheldon19. Doc Sheldon Campbell

Follow @DocSheldon on Twitter

Follow Doc on Facebook


Christine Churchill20. Christine Churchill

Follow @ChrisChurchill on Twitter

Follow Christine on Facebook


Catfish Comstock21. Catfish Comstock

Follow @SEOCatfish on Twitter

Follow Catfish on Facebook


Jon Cooper22. Jon Cooper

Follow @joncooperseo on Twitter

 


Will Critchlow23. Will Critchlow

Follow @willcritchlow on Twitter

Follow Will on Facebook


Anna Crowe24. Anna Crowe

Follow @annaleacrowe on Twitter

Follow Anna on Facebook

Read Anna on Search Engine Journal


Brent Csutoras25. Brent Csutoras

Follow @brentcsutoras on Twitter

Follow Brent on Facebook

Read Brent on Search Engine Journal


Annie Cushing26. Annie Cushing

Follow @AnnieCushing on Twitter

Follow Annie on Facebook


140 of Today’s Top SEO Experts to Follow27. Dave Davies

Follow @beanstalkim on Twitter

Follow Dave on Facebook

Read Dave on Search Engine Journal


Brian Dean28. Brian Dean

Follow @Backlinko on Twitter

Follow Brian on Facebook


Stoney deGeyter29. Stoney deGeyter

Follow @StoneyD on Twitter

Read Stoney on Search Engine Journal


Joost de Valk30. Joost de Valk

Follow @jdevalk on Twitter

Follow Joost on Facebook


Pratik Dholakiya Twitter Profile Pic31. Pratik Dholakiya

Follow @DholakiyaPratik on Twitter

Follow Pratik on Facebook

Read Pratik on Search Engine Journal


140 of Today’s Top SEO Experts to Follow32. John Doherty

Follow @dohertyjf on Twitter

Follow John on Facebook


Rae Hoffman33. Rae Dolan

Follow @sugarrae on Twitter

Follow Rae on Facebook


140 of Today’s Top SEO Experts to Follow34. Rhea Drysdale

Follow @Rhea on Twitter

Follow Rhea on Facebook


140 of Today’s Top SEO Experts to Follow35. Victoria Edwards

Follow @TallChickVic on Twitter

Follow Victoria on Facebook


Eric Enge36. Eric Enge

Follow @stonetemple on Twitter

Follow Eric on Facebook

Read Eric on Search Engine Journal


Erin Everhart37. Erin Everhart

Follow @erinever on Twitter

Follow Erin on Facebook


Melissa Fach38. Melissa Fach

Follow @SEOAware on Twitter

Follow Melissa on Facebook


140 of Today’s Top SEO Experts to Follow39. Shelly Fagin

Follow @shellyfagin on Twitter

Follow Shelly on Facebook


140 of Today’s Top SEO Experts to Follow40. Gianluca Fiorelli

Follow @gfiorelli1 on Twitter

Follow Gianluca on Facebook


140 of Today’s Top SEO Experts to Follow41. Rand Fishkin

Follow @randfish on Twitter

Follow Rand on Facebook


Duane Forrester42. Duane Forrester

Follow @DuaneForrester on Twitter

Follow Duane on Facebook


Glenn Gabe43. Glenn Gabe

Follow @glenngabe on Twitter

Follow Glenn on Facebook


Greg Gifford44. Greg Gifford

Follow @GregGifford on Twitter

Follow Greg on Facebook


Casie Gillette45. Casie Gillette

Follow @Casieg on Twitter

Follow Casie on Facebook


Andrew Girdwood46. Andrew Girdwood

Follow @AndrewGirdwood on Twitter

Follow Andrew on Facebook


140 of Today’s Top SEO Experts to Follow47. Damon Gochneaur

Follow @DamonGochneaur on Twitter

Follow Damon on Facebook


Dennis Goedegebuure48. Dennis Goedegebuure

Follow @TheNextCorner on Twitter

Follow Dennis on Facebook


Keith Goode49. Keith Goode

Follow @keithgoode on Twitter

Follow Keith on Facebook


Bartosz Goralewicz50. Bartosz Góralewicz

Follow @bart_goralewicz on Twitter

Follow Bartosz on Facebook


Mike Grehan51. Mike Grehan

Follow @mikegrehan on Twitter

Follow Mike on Facebook


Emily Grossman52. Emily Grossman

Follow @goutaste on Twitter

Follow Emily on Facebook


140 of Today’s Top SEO Experts to Follow53. Jenny Halasz

Follow @jennyhalasz on Twitter

Read Jenny on Search Engine Journal


Joe Hall54. Joe Hall

Follow @joehall on Twitter

Follow Joe on Facebook


Brian Harnish55. Brian Harnish

Follow @BrianHarnish on Twitter

Follow Brian on Facebook

Read Brian on Search Engine Journal


Christopher Hart56. Christopher Hart

Follow @chris_hart on Twitter

Follow Chris on Facebook

Read Chris on Search Engine Journal


Bill Hartzer57. Bill Hartzer

Follow @bhartzer on Twitter

Follow Bill on Facebook

Read Bill on Search Engine Journal


Joy Hawkins58. Joy Hawkins

Follow @JoyanneHawkins on Twitter

 


Marie Haynes59. Marie Haynes

Follow @Marie_Haynes on Twitter

Follow Marie on Facebook


Jim Hedger60. Jim Hedger

Follow @jimhedger on Twitter

Follow Jim on Facebook


Jon Henshaw61. Jon Henshaw

Follow @henshaw on Twitter

Follow Jon on Facebook


Simon Heseltine62. Simon Heseltine

Follow @SimonHeseltine on Twitter

Follow Simon on Facebook


140 of Today’s Top SEO Experts to Follow63. Carrie Hill

Follow @CarrieHill on Twitter

Follow Carrie on Facebook


Bill Hunt64. Bill Hunt

Follow @billhunt on Twitter

Follow Bill on Facebook


140 of Today’s Top SEO Experts to Follow65. Gary Illyes

Follow @methode on Twitter

Follow Gary on Facebook


Mark Jackson66. Mark Jackson

Follow @MarkJackson on Twitter

Follow Mark on Facebook


140 of Today’s Top SEO Experts to Follow67. Ammon Johns

Follow @Ammon_Johns on Twitter

Follow Ammon on Facebook


Dixon Jones68. Dixon Jones

Follow @Dixon_Jones on Twitter

Follow Dixon on Facebook


Kelsey Jones69. Kelsey Jones

Follow @wonderwall7 on Twitter

Follow Kelsey on Facebook

Read Kelsey on Search Engine Journal


140 of Today’s Top SEO Experts to Follow70. Kristopher Jones

Follow @krisjonescom on Twitter

Follow Kris on Facebook

Read Kris on Search Engine Journal


Ryan Jones71. Ryan Jones

Follow @RyanJones on Twitter

Follow Ryan on Facebook

Read Ryan on Search Engine Journal


Julie Joyce72. Julie Joyce

Follow @JulieJoyce on Twitter

Follow Julie on Facebook


Jordan Kasteler73. Jordan Kasteler

Follow @JordanKasteler on Twitter

Follow Jordan on Facebook


Michael King74. Michael King

Follow @iPullRank on Twitter

Follow Mike on Facebook


Jeremy Knauff75. Jeremy Knauff

Follow @JeremyKnauff on Twitter

Follow Jeremy on Facebook

Read Jeremy on Search Engine Journal


Topher Kohan76. Topher Kohan

Follow @Topheratl on Twitter

Follow Topher on Facebook


AJ Kohn77. AJ Kohn

Follow @ajkohn on Twitter

Follow AJ on Facebook


140 of Today’s Top SEO Experts to Follow78. Kim Krause Berg

Follow @kim_cre8pc on Twitter

Follow Kim on Facebook


Cindy Krum79. Cindy Krum

Follow @Suzzicks on Twitter

Follow Cindy on Facebook


Brian LaFrance80. Brian LaFrance

Follow @blafrance on Twitter

Follow Brian on Facebook


Joe Laratro81. Joe Laratro

Follow @jlaratro on Twitter

Follow Joe on Facebook


Heather Lloyd-Martin82. Heather Lloyd-Martin

Follow @heatherlloyd on Twitter

Follow Heather on Facebook


Laura Lippay83. Laura Lippay

Follow @lauralippay on Twitter

Follow Laura on Facebook


Ian Lurie84. Ian Lurie

Follow @portentint on Twitter

Follow Ian on Facebook


Trond Lyngbø85. Trond Lyngbø

Follow @TrondLyngbo on Twitter

Follow Trond on Facebook


Casey Markee86. Casey Markee

Follow @MediaWyse on Twitter

Follow Casey on Facebook


Debra Mastaler87. Debra Mastaler

Follow @debramastaler on Twitter

Follow Debra on Facebook


Josh McCoy88. Josh McCoy

Follow @JoshuaCMcCoy on Twitter

Follow Josh on Facebook

Read Josh on Search Engine Journal


Brian McDowell89. Brian McDowell

Follow @brian_mcdowell on Twitter

Follow Brian on Facebook


Sha Menz90. Sha Menz

Follow @ShahMenz on Twitter

Follow Sha on Facebook


Bryson Meunier91. Bryson Meunier

Follow @brysonmeunier on Twitter

Follow Bryson on Facebook


David Mihm92. David Mihm

Follow @davidmihm on Twitter

Follow David on Facebook


Roger Montti 93. Roger Montti

Follow @martinibuster on Twitter

Follow Roger on Facebook

Read Roger on Search Engine Journal


Paddy Moogan94. Paddy Moogan

Follow @paddymoogan on Twitter

Follow Paddy on Facebook


Kate Morris95. Kate Morris

Follow @katemorris on Twitter


John Mueller96. John Mueller

Follow @JohnMu on Twitter

 


Britney Muller97. Britney Muller

Follow @BritneyMuller on Twitter

 


Lisa D. Myers98. Lisa D. Myers

Follow @LisaDMyers on Twitter

Follow Lisa on Facebook


Dr. Pete Meyers99. Dr. Pete Myers

Follow @dr_pete on Twitter

Follow Pete on Facebook


Lee Odden100. Lee Odden

Follow @leeodden on Twitter

Follow Lee on Facebook


Beau Pedraza101. Beau Pedraza

Follow @beaupedraza on Twitter

Follow Beau on Facebook

Read Beau on Search Engine Journal


Scott Polk102. Scott Polk

Follow @scottpolk on Twitter

Follow Scott on Facebook


Jeff Preston103. Jeff Preston

Follow @jeffreypreston on Twitter

Follow Jeffrey on Facebook


Bridget Randolph104. Bridget Randolph

Follow @BridgetRandolph on Twitter

Follow Bridget on Facebook


Wil Reynolds105. Wil Reynolds

Follow @wilreynolds on Twitter

Follow Wil on Facebook


Adam Riemer106. Adam Riemer

Follow @rollerblader on Twitter

Follow Adam on Facebook

Read Adam on Search Engine Journal


Dave Rohrer107. Dave Rohrer

Follow @daver on Twitter

Follow Dave on Facebook


Conrad Saam108. Conrad Saam

Follow @ConradSaam on Twitter

Follow Conrad on Facebook


Kristine Schachinger109. Kristine Schachinger

Follow @schachin on Twitter

Follow Kristine on Facebook


Barry Schwartz110. Barry Schwartz

Follow @rustybrick on Twitter

Follow Barry on Facebook


Eli Schwartz111. Eli Schwartz

Follow @5le on Twitter

Follow Eli on Facebook

Read Eli on Search Engine Journal


Paul Shapiro112. Paul Shapiro

Follow @fighto on Twitter

Follow Paul on Facebook


John Shehata113. John Shehata

Follow @JShehata on Twitter

Follow John on Facebook


Carolyn Shelby114. Carolyn Shelby

Follow @cshel on Twitter

Follow Carolyn on Facebook


Chris Sherman115. Chris Sherman

Follow @CJSherman on Twitter

Follow Chris on Facebook


Andrew Shotland116. Andrew Shotland

Follow @localseoguide on Twitter

Follow Andrew on Facebook


Omi Sido117. Omi Sido

Follow @OmiSido on Twitter

Follow Omi on Facebook


Matt Siltala118. Matt Siltala

Follow @Matt_Siltala on Twitter

Follow Matt on Facebook


Grant Simmons119. Grant Simmons

Follow @simmonet on Twitter

Follow Grant on Facebook


Bill Slawski120. Bill Slawski

Follow @bill_slawski on Twitter

Follow Bill on Facebook


Jennifer Slegg121. Jennifer Slegg

Follow @jenstar on Twitter

Follow Jennifer on Facebook


Ann Smarty122. Ann Smarty

Follow @seosmarty on Twitter

Follow Ann on Facebook


Aleyda Solis123. Aleyda Solis

Follow @aleyda on Twitter

Follow Aleyda on Facebook


Stephan Spencer124. Stephan Spencer

Follow @sspencer on Twitter

Follow Stephan on Facebook


Patrick Stox125. Patrick Stox

Follow @patrickstox on Twitter

Follow Patrick on Facebook

Read Patrick on Search Engine Journal


Michael Stricker126. Michael Stricker

Follow @RadioMS on Twitter

Follow Michael on Facebook


Kaspar Szymanski127. Kaspar Szymanski

Follow @kas_tweets on Twitter

Follow Kaspar on Facebook


140 of Today’s Top SEO Experts to Follow128. Brett Tabke

Follow @btabke on Twitter

Follow Brett on Facebook


Dan Taylor129. Dan Taylor

Follow @taylorDanRW on Twitter

Read Dan on Search Engine Journal


Shari Thurow130. Shari Thurow

Follow @sharithurow on Twitter

Follow Shari on Facebook


Leslie To131. Leslie To

Follow @itsleslieto on Twitter

 


Marcus Tober132. Marcus Tober

Follow @marcustober on Twitter

Follow Marcus on Facebook


Bas van den Beld133. Bas van den Beld

Follow @basvandenbeld on Twitter

Follow Bas on Facebook


Ashley Ward134. Ashley Ward

Follow @ashleymadhatter on Twitter

Follow Ashley on Facebook

Read Ashley on Search Engine Journal


Frank Watson135. Frank Watson

Follow@AussieWebmaster on Twitter 

Follow Frank on Facebook


Mindy Weinstein136. Mindy Weinstein

Follow @mindyweinstein on Twitter

Follow Mindy on Facebook

Read Mindy on Search Engine Journal


140 of Today’s Top SEO Experts to Follow137. Fili Wiese

Follow @filiwiese on Twitter

Follow Fili on Facebook


Rob Woods138. Rob Woods

Follow @robdwoods on Twitter

Follow Rob on Facebook


140 of Today’s Top SEO Experts to Follow139. Tony Wright

Follow @tonynwright on Twitter

Follow Tony on Facebook

Read Tony on Search Engine Journal


Joe Youngblood140. Joe Youngblood

Follow @YoungbloodJoe on Twitter

Follow Joe on Facebook

Read Joe on Search Engine Journal


Want to follow all these lovely and talented SEO people?

Click here for SEJ’s SEO Expert Twitter List.


Featured Image Credit: Paulo Bobita

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Danny Goodwin

Executive Editor at Search Engine Journal

Danny Goodwin is Executive Editor of Search Engine Journal. In addition to overseeing SEJ's editorial strategy and managing contributions from ... [Read full bio]

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