The Best SEO Conferences to Attend in 2017 & 2018

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The Best SEO Conferences to Attend in 2017 & 2018

Editor’s note: This is a chapter from Search Engine Journal’s new e-book, SEO 101: Learn the Basics of Search Engine Optimization. Want to read the full guide? Download your copy of SEO 101 now!

Attending conferences will help keep you up to date on the latest SEO strategies, trends, tips, and tools.

Plus, SEO conferences are a fantastic way to grow your professional network and connect with potential clients. All of this can happen between sessions, during official networking events, or sometimes even at a pub or restaurant after hours.

Whether you want to seek out help or inspiration from SEO experts, exchange ideas with peers, or discover some new tactics that you can implement once you’re back in the office, there are plenty of SEO conferences to choose from.

Here are the best conferences to learn more about SEO (and digital marketing) in 2017 and 2018.


SMX East

Date: Oct. 24-26

Location: Jacob Javits Convention Center / New York City, New York

Topics: SEO, SEM, mobile and local search, analytics and conversion.

Tracks: 6

Speakers: Olga Andrienko, Scott Brinker (keynote), Eric Enge, Duane Forrester, Glenn Gabe, Bastian Grimm, Gary Illyes, John Shehata, Aleyda Solis, Kaspar Szymanski, Leslie To, Marcus Tober, and more.

About: The Search Marketing Expo (SMX) conference series was founded in 2007 and is put on by Third Door Media, publisher of Search Engine Land.

Cost: Free – $2,995


Date: November 6-9

Location: Las Vegas Convention Center / Las Vegas, Nevada

Topics: Organic search, technical SEO, local SEO, link building, content marketing, social media marketing and advertising, mobile SEO, analytics, and more.

Tracks: 10

Speakers: Alan Bleiweiss, Joost de Valk (keynote), Eric Enge, Tom Hale (keynote), Jenny Halasz, Gary Illyes (keynote), Kristopher Jones, Lee Odden (keynote), Peter Shankman (keynote); and more.

About: Pubcon was founded in 2000 by Brett Tabke. It the longest running search industry conference. Pubcon bills itself a “super conference” (as in super-sized), and rightly so – excellent speakers, in-depth educational sessions, great keynotes, and amazing networking events and opportunities (both official and unofficial). The 5th Annual U.S. Search Awards will take place during the week of Pubcon.

Cost: $45 – $5,999


Date: November 12-15

Location: Tropicana / Las Vegas, Nevada

Topics: Technical SEO, link building, analytics, content marketing, social media, CRO

Tracks: 3

Speakers: Barry Adams, Tim Ash (keynote), Dixon Jones, Samantha Noble (keynote), Kristine Schachinger, Stephan Spencer, Bas van den Beld, and many more.

About: The team behind UnGagged promises an unconventional conference with uncensored and unrecorded sessions.

Cost: $399 – $1,550

Digital Summit Series

Date: November 15-16

Location: Raleigh, North Carolina

Topics: SEO and search, content marketing, mobile, social media

Tracks: 6

Speakers: Matthew Capala, Thom Craver, Ryan Huser, Arnie Kuenn, Grant Simmons, and more.

About: Digital Summit was founded in 2012. This series also will run shows in Dallas, Texas (December 5-6); Phoenix, Arizona (February 21-22); Seattle, Washington (March 2018); Los Angeles, California (April 2018); Atlanta, Georgia (May 2018); Denver, Colorado (June 2018); Portland, Oregon (July 2018); Kansas City, Missouri (July 2018); Minneapolis, Minnesota (August 2018); and Philadelphia, Pennsylvania (August 2018).

Cost: $345 – $1,195

Local U Advanced

Date: November 16

Location: Santa Monica Bay Woman’s Club / Santa Monica, California

Topics: Local search

Tracks: 1

Speakers: Mike Blumenthal, Mary Bowling, Joy Hawkins, and more.

About: Local University has run dozens of events in the U.S. and Canada since 2009. All sessions are designed for advanced marketers who work for agencies and enterprises.

Cost: $549 – $949

Chiang Mai SEO Conference

Date: November 3

Location: Le Meridian Hotel / Chiang Mai, Thailand

Topics: White hat outreach, client acquisition, keyword research, black hat SEO, scaling agencies.

Tracks: 6

Speakers: Matt Diggity, Tim Soulo, Daryl Rosser, Holly Starks, and more.

Description: The Chiang Mai SEO Conference 2017 will be Thailand’s first SEO-only conference, focused entirely on search.

Cost: $99-$450

MediaPost’s Search Insider Summit

Date: December 6-9

Location: Stein Eriksen Lodge / Park City, Utah

Topics: Machine learning

Speakers: Erin Everhart, Melanie Mitchell, and more.

About: The Search Insider Summit is put together by the team behind MediaPost’s Search Marketing Daily and Search Insider. These events combine awesome locations, great presenters, and thought-provoking topics centered on search and digital marketing. Sessions are over by lunch, followed by afternoon fun activities like skiing, snowmobiling, and snowboarding.

Cost: Free (for senior-level brand marketers) – $3,295

Search Camp

Date: December 13-14

Location: Butlin’s / Bognor Regis, UK

Topics: SEO and PPC.

Tracks: 1

Speakers: Bastian Grimm, Greg Gifford, Jon Myers, Barry Schwartz, Aleyda Solis, Nick Wilson, and more.

About: SearchCamp is presented by Don’t Panic, the team behind the U.K., European, U.S., and MENA Search Awards.

Cost: £295


Pubcon Austin

Date: February 21

Location: AT&T Conference Center / Austin, Texas

Topics: SEO, content marketing, and more.

Tracks: 4

Speakers: To be announced.

About: Pubcon Austin is a regional conference that launched in 2013, produced by Brett Tabke and the team behind Pubcon, the longest running search marketing conference.

Cost: $299 – $449


Date: March 7-8

Location: New World Stages / New York City

Topics: SEO, content marketing

Tracks: 3

Speakers: Garth O’Brien, Joe Pulizzi, Purna Virji, and more.

About: C3 is an event presented by enterprise SEO and content platform Conductor.

Price: $599 – $1,199

Engage Conference

Date: March 8

Location: Sentinel Hotel / Portland, Oregon

Topics: SEO, paid media, social media, content, UX/design.

Tracks: 4

Speakers: Matthew Gardner (keynote), Bill Hartzer, Jon Henshaw, Ross Hudgens, AJ Kohn, Cindy Krum (keynote), Ian Lurie, David Mihm, Marty Weintraub, and many more.

About: Engage is put on by nonprofit organization SEMpdx (Search Engine Marketing Professionals of Portland).

Cost: $229 – $649

SMX West

Date: March 13-15

Location: San Jose, California

Topics: SEO, SEM

Tracks: Coming soon.

Speakers: To be announced

About: The Search Marketing Expo (SMX) conference series was founded in 2007 and put on by Third Door Media, publisher of Search Engine Land.

Cost: Coming soon.


Date: March 26-77

Location: Paradise Point / San Diego, California

Topics: SEO, mobile search, analytics, content, PPC.

Tracks: 1

Speakers: Coming soon.

About: The SearchLove conference is put on by online marketing agency Distilled.

Cost: Coming soon.

Napa Summit

Date: March 29-30

Location: Napa Valley, California

Topics: SEO, content, social, analytics

Tracks: 1

Speakers: Rob Bucci, Jim Christian, Erin Everhart, Michael King, Jeffrey Rohrs, William Sears, Adam Singer, Aleyda Solis, Marcus Tober, and many more.


Cost: $225 – $695

Zenith Conference

Date: Spring 2018

Location: Duluth, Minnesota

Topics: SEO, PPC, analytics

More Info: Coming soon.

SEMPO Search Industry Forum

Date: April 5-6

Location: Hyatt Regency / Miami, Florida

Topics: Unknown

Tracks: 1

Speakers: To be announced

About: The SEMPO Forum is produced by nonprofit digital marketing organization SEMPO, the Search Engine Marketing Professionals Organization.

Cost: $350 – $525

Pubcon Florida

Date: April 10-12

Location: Fort Lauderdale Convention Center / Fort Lauderdale, Florida

Topics: SEO, link building, content marketing, social media marketing and advertising, analytics, and more.

Tracks: 6

Speakers: To be announced.

About: Pubcon Florida is a regional conference that launched in 2013, produced by Brett Tabke and the team behind Pubcon, the longest running search marketing conference.

Cost: $25 – $849

Search Marketing Summit

Date: May

Location: Australia

More Info: Coming soon.

About: Founded in 2006, Search Marketing Summit is the largest search conference in Australia.

SMX Advanced

Date: June 11-13

Location: Seattle, Washington

Topics: SEO, SEM.

Tracks: Coming soon.

Speakers: To be announced

About: The Search Marketing Expo (SMX) conference series was founded in 2007 and put on by Third Door Media, publisher of Search Engine Land. You won’t find any beginner-level content here – this agenda is designed for experienced search marketers.

Cost: Coming soon.

MnSearch Summit

Date: June 2018

Location: St. Paul, Minnesota

More Info: Coming soon.


Date: July 9-11

Location: Seattle, Washington

Topics: SEO, branding, CRO, mobile, analytics, social, content marketing

Tracks: 1

Speakers: To be announced

About: MozCon has been a yearly conference since 2011, produced by the team behind SEO software provider Moz.

More Info: Coming soon.


Date: Summer

More Info: Coming soon.

SEJ Summit

Date: Fall

More Info: Coming soon.

About: Search Engine Journal’s flagship conference, SEJ Summit, is dedicated to giving SEOs what they need, with an agenda of original, first-run presentations covering the latest SEO and PPC tactics from renowned experts, plus excellent networking opportunities.

Confluence Conference

Dates: September 20-21

Location: The Tower Theatre / Oklahoma City, Oklahoma

Topics: SEO, PPC, content marketing, social media marketing, analytics

Number of tracks: 1

Notable speakers: Coming soon.

About: Confluence Conference started in 2012 and has become one of the biggest digital marketing conferences in the region – designed for everyone from specialists, to marketing managers, digital entrepreneurs, and small business owners.

Cost: $175-$250


Date: The day before BrightonSEO

Location: Secret.

Topics: Technical SEO.

Tracks: 1

Notable speakers: Secret (but you can read about the previous event here at which Google’s Gary Illyes gave a Q&A.)

About: All attendees give talks they have never given before to an audience of peers. Strict time and slide limits. Maximum ONE attendee per agency. No sponsor talks. No clients to impress. In a dark basement with no wifi, air conditioning, or connection to the outside world. Pub and train to #BrightonSEO afterwards.

Cost: Free


Date: September

Location: The Brighton Centre / Brighton, England

More Info: Coming soon.


Date: September

More Info: Coming soon.

About: Inbound is a massive annual event put on by SEO software provider HubSpot. The focus is on inbound marketing, which includes everything from SEO to social media. The agenda boasts tons of sessions, networking events, certification courses – as well as keynotes by well-known authors, celebrities, and athletes.

State of Search

Date: October

More Info: Coming soon

Topics: SEO, content marketing, analytics, social media, PPC.

About: State of Search is presented by the Dallas/Fort Worth Search Engine Marketing Association.


Date: Fall

Location: London, England

More Info: Coming soon.

About: The SearchLove conference is put on by online marketing agency Distilled. It is geared toward SEO professionals (in-house and agency), marketing managers, and business owners.

Want to Add Your SEO Conference?

Email SEJ Executive Editor Danny Goodwin with the following details:

  • Conference Name
  • URL
  • Date(s)
  • Location(s)
  • Topics
  • Number of tracks
  • Notable speakers
  • 2-3 sentences about your conference (see listings above for the type of info we will include)
  • Cost/range

Featured Image Credit: Paulo Bobita

Danny Goodwin

Danny Goodwin

Executive Editor at Search Engine Journal

Danny Goodwin is Executive Editor of Search Engine Journal. In addition to overseeing SEJ's editorial strategy and managing contributions from ... [Read full bio]