YouTube to Display Shopping Ads on the Home Feed and in Search Results
Google is bringing shopping ads to YouTube’s home feed and search results, letting advertisers tap into users’ shopping intent.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Google Expands Shopping Ads to Over 50 New Markets, Adds New Features
Google is expanding shopping ads and introducing new features to help advertisers target shoppers worldwide
Google Rolls Out New Extensions for YouTube Ads
Google is introducing new extensions for YouTube ads, which are similar to the extensions for search ads.
Pinterest Launches a Refresh of Its Mobile App
Pinterest has updated the look of its app for iOS and Android with a renewed focus on personalized recommendations.
Facebook Unveils New Logo With Unique Branding for All of its Products
Facebook updated its company branding with a new logo that appears with different colors to distinguish each company it owns.
Google Finally Launches the Anticipated Page Speed Report in Search Console
Google is rolling out the highly anticipated page speed report in Search Console that was shown off earlier this year.
Study Finds Virtual Assistants Are Getting Worse at Answering Questions Correctly
A new study suggests the performance of virtual assistants, like Google Assistant, Alexa, and Siri, may have plateaued.
Google Releases its Site Kit WordPress Plugin Out of Beta
Google released version 1.0 of its Site Kit WordPress plugin, which means its officially out of beta after 6 months.
Google Releases Study of 2019 Holiday Shopping Trends
Google has released new behavioural insights into 2019 holiday shoppers, with tips on how to sell to US consumers.
DuckDuckGo Study Finds More People Would Use Google Alternatives if Given a Choice
A study commissioned by DuckDuckGo finds more people would use non-Google search engines if they were offered a choice.
Google Ads Officially Announces Rollout of Lead Form Extensions
Google confirmed it’s rolling out lead form ad extensions, a feature that was recently spotted in testing.
Google’s John Mueller & Martin Splitt Answer Questions About Site Speed
Google’s John Mueller and Martin Splitt teamed up for a special edition of the ‘Ask Google Webmasters’ video series.
Selling Likes And Followers Has Been Ruled Illegal By the FTC
In what could be a precedent-setting case, the FTC fined a US business over selling fake likes and followers.
Google Ads Changes How ‘Placements’ Data is Displayed in Reports Editor
Google Ads is updating the ‘Placements’ column in Reports Editor with the same data displayed in campaigns and ad groups.
Microsoft Advertising Launches a Preview of its New Redesign
Microsoft Advertising is in the process of redesigning its interface and is giving users a chance to join a preview.
Google Tests Q&A Videos in Search Results for Universities
Google has been spotted testing Q&A videos in the knowledge graph cards for universities.
Google Lets Anyone Register a .New Domain to Create Custom Shortcuts
Google Registry has made the .new domain extension available for anyone to use to create custom shortcuts.
Twitter Begins Showing More Ads to Some Users
Twitter is reportedly increasing the frequency at which it serves ads to certain groups of users.
Google Ads Brings New Sets of Data to Shopping Campaigns
Google Ads can now report on cart data for shopping campaigns, tracking all information related to purchases.
Google Highlights Restaurants That Earned ‘Local Favorite’ Status
Google is highlighting the most loved restaurants in some of the major cities in the US.
Google’s John Mueller Says There is No Ideal Size for Sitemaps
Google’s John Mueller recently stated there is no ideal sitemap size when it comes to optimizing a website’s crawl speed.
Google Will Ignore Flash Content on Websites & No Longer Index SWF Files
Google will stop supporting Flash later this year, which includes web pages with Flash content as well as SWF files.
Google Applies New BERT Model to Search Rankings, Affecting 1-in-10 Queries
Google is rolling out what it says is the biggest step forward for search in the past 5 years.
Google Ads to Improve the Optimization of App Campaigns
Google Ads is improving the way it tracks the performance of app campaigns.
Google’s Advice on How to Determine if Your Business Needs a Website
The first episode of Google’s ‘Search for Beginners’ video series aims to help businesses determine if they need a website.
Google Launches New, Animated Video Series About SEO for Beginners
Google is growing its YouTube presence with another video series – this time it’s geared toward beginners, rather than experienced SEOs.
Google Ads Rolls Out 2 New Tools for Responsive Search Ads
Google is introducing two new tools for responsive search ads, which are now available to all advertisers in all languages.
Paid Search Association Launches First-Ever Non-Profit to Help PPC Pros
The Paid Search Association has launched the first non-profit organization dedicated to serving the needs of paid search professionals.
Google’s John Mueller Speaks on SEO for Dark Mode Websites
Google’s John Mueller recently discussed whether or not there are specific SEO considerations for websites with dark mode settings.
Google Checks Status Codes Before Anything Else When Crawling Content
Google’s John Mueller recently explained that HTTP status codes are the first thing Google checks when crawling content.