Creative, hard-working, and a natural self-starter? Love researching and learning online? You might make the perfect content marketer. Learn the top 10 signs and characteristics of a modern-day content marketer here.
Pinterest may not be the first thing that comes to mind when you think of avenues for social media marketing, but it’s actually perfect for brand-building and sales. Here’s how you can take full advantage of this platform:
For brands to really pique the interest of readers and journalists, content needs to be exciting, eye-catching, and unique. The easiest way to create content that stands out from the crowd is to use data journalism. By basing their content around a range of stats and facts, brands can make sure they are creating interesting content that is newsworthy and sharable, thus driving traffic to their site, engaging their audience, and generating organic links.
Many businesses have PDF marketing materials, yet they shy away from dynamic content such as videos and GIFs. Learn how to make it happen here.
Here are nine amazing trends in visual content marketing (infographics, videos, data visualizations, and more) you need to know for 2017.
All brands have their own way of marketing but there are certain holidays that every marketer should have on list to stay in-the-know. Here is a list of holidays ripe for marketing. Plus, check out my free template!
Too often, we treat website guests as unexpected visitors. Learn how to treat them as an anxiously awaited guest so you can turn them into a customer.
With so many resources, there is little excuse for us to choose to remain stuck in the same old methods and day-old practices. As the New Year approaches, learn the top 10 mistakes that are easy to make, but easy to avoid if you’re on guard.
Content marketing has helped small businesses double their revenue while cutting marketing spend in half – find out how!
A step-by-step story of how a local agency was able to generate geographically-targeted, shareable, engaging content using public Instagram geodata.
A look back at the content that “made it” in content marketing, with tens of thousands of shares, is the perfect recipe for inspiration as we end 2016.
Seth Godin once said: content marketing is the only marketing that’s left. Effectively done, it gives a brand an image and a voice that speaks volumes to the audience’s direct needs and problems, with a solution. Learn 8 strong statistics on why content marketing is today’s marketing.
Learn more about the current state of the content marketing ecosystem from content marketers themselves in this infographic by CopyPress.
Convincing people to join your email list is tough, but encouraging them to open your email is even tougher. Follow these tips to get a better open rate.
In this episode of Marketing Nerds, Kelsey Jones was joined by Brody Dorland, co-founder of DivvyHQ, to talk about how to craft a content marketing strategy, what types of content you should be creating for your industry, and how to repurpose your content.
Distinguish your company online with great customer service utilizing these seven content tips.
November was a busy month in the social media world. There were updates, enhancements, and announcements across various social networks. Here is a roundup.
How do you use a data-driven approach to become a recognized author? Find some useful tips by Alex Tachalova to help you successfully pitch to any blog post!
Content marketing is all about finding your angle. It’s about creating a seamless customer journey your customers will love and Google will reward.
In this post, we’ll take a closer look at what we mean by seasonal marketing and outline a guide your brand can use to make the most of these consumer trends that only come around once a year.