Too many people publish their content and cross their fingers hoping for thousands of shares that never come. The key stage that most people forget is intelligent promotion, and this post tells you exactly what you need to do before you hit publish to maximise your content’s reach…
Tired of coming up with new content ideas? Just replicate your successes! Here’s how to repurpose your most successful content like a champion.
Planning for virality is nearly impossible, but there are five tactics you can use that will help your content go viral, as seen in these examples.
Unskippable 30-second video ads will fade to black for good on YouTube in 2018. YouTube has officially announced the end of this hated format.
In today’s content-busy world, curation can come as a huge time-saver. However, few people actually see any results from curating content, because they do it differently than everyone else. This post focuses on how you can excel at curating content for your social media pages.
We’ve got double the fun this week with a second #SEJLive session! Mindy Weinstein joined us, giving tips and tricks on creating engaging content for those less-than-exciting industries.
Employees know the product best and interact with customers on a daily basis. This should translate accordingly with your content marketing efforts.
YouTube is launching mobile live streaming and a tool to earn money from those live streams – but only for creators with at least 10,000 subscribers.
Revival marketing is a new term entering the marketing space. There are more and more ways to bring your content back to life. Learn a few here.
Content is king.
There it is. That deeply flawed slogan of the white hat SEO community — the ultimate over-simplification of what it takes to drive traffic to your website. Virtually every marketer under the sun has parroted this jargon at some point or another, ad nauseam. These are the words of a guilty man.
Influencer marketing is about authenticity – natural-sounding recommendations from real people to build your brand’s credibility.
A big SEO trend in 2017 could include condensed content for better search rankings.
Want your content to succeed this year? Then you need a strategy. Here are five big trends shaping the future of content marketing strategy.
YouTube has put out a list of the top 20 most viewed Super Bowl commercials of the past nine years. Watch all 20 Super Bowl ads here.
Creative, hard-working, and a natural self-starter? Love researching and learning online? You might make the perfect content marketer. Learn the top 10 signs and characteristics of a modern-day content marketer here.
Pinterest may not be the first thing that comes to mind when you think of avenues for social media marketing, but it’s actually perfect for brand-building and sales. Here’s how you can take full advantage of this platform:
For brands to really pique the interest of readers and journalists, content needs to be exciting, eye-catching, and unique. The easiest way to create content that stands out from the crowd is to use data journalism. By basing their content around a range of stats and facts, brands can make sure they are creating interesting content that is newsworthy and sharable, thus driving traffic to their site, engaging their audience, and generating organic links.
Many businesses have PDF marketing materials, yet they shy away from dynamic content such as videos and GIFs. Learn how to make it happen here.
Here are nine amazing trends in visual content marketing (infographics, videos, data visualizations, and more) you need to know for 2017.
All brands have their own way of marketing but there are certain holidays that every marketer should have on list to stay in-the-know. Here is a list of holidays ripe for marketing. Plus, check out my free template!