Threads Tests Keyword Search In Australia & New Zealand
Instagram is testing keyword search on its Threads app in Australia and New Zealand.
The feature is expected to roll out to other English-speaking countries soon.
This development aligns with Meta's broader vision of creating a more connected digital world.
Discover the latest update to Threads from Instagram, allowing users to search for posts by keyword on the growing social platform.
Instagram, the popular photo-sharing platform, has taken another step in augmenting its services ecosystem by adding keyword search to the Threads app.
Adam Mosseri, the CEO of Instagram, announced that the company is testing the new functionality in Australia and New Zealand, with plans to expand to more countries soon.
Screenshot from Threads, September 2023
This move comes a few weeks after Mark Zuckerberg, CEO of Meta, hinted at upcoming features like search and web capabilities for Threads.
Testing Keyword Search On Threads
According to Mosseri, the test phase of keyword search on Threads has commenced in Australia and New Zealand.
Screenshot from Threads, September 2023
Instagram plans to extend this functionality to other English-speaking countries shortly.
Moreover, efforts are underway to incorporate more languages into this feature as quickly as possible.
Mark Zuckerberg noted a few weeks ago that the Threads community is on a promising trajectory and spoke highly of the team’s pace in rolling out new features.
Screenshot from Threads, September 2023
User Feedback For Keyword Searches
Mosseri encourages users who are part of the test to provide feedback, emphasizing the platform’s user-centric approach to development.