Christi Olson
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Christi Olson

Head of Evangelism
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Bing Ads @Microsoft

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About

Christi is the Head of Evangelism for Bing at Microsoft and is a member of the board of SEMPO. For over a decade Christi has led Digital Marketing teams at Microsoft, Expedia, Harry & David, Pointmarc and Point It. She is passionate about search marketing and has spent her career helping businesses solve their marketing challenges and goals through studying and analyzing data to develop actionable insights and strategies. Christi has been recognized by PPC Hero and her peers as one of the top 25 Most Influential PPC Experts in 2015, 2016 and 2017.

Articles

Privacy, Personalization & PPC

Privacy, Personalization & PPC

Discover how PPC marketers can strike the balance between data privacy and personalization using audience segmentation and targeting.

  • 17 min read
  • 1.7K Reads
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