Sometimes SEO issues are just obvious and you are well-aware of them, sometimes you need to dig a bit deeper to find them. In any case, I usually recommend to try a couple of on-page diagnostics tools to find them all; besides, those tools usually score your on-page SEO status and this motivates you to go ahead and work on this (this is actually the best thing about using the tools).
Raven tools offer each user to run an on-page report as one of the first steps of working on the site. The feature is called “Design Analyzer” and it hides behind the RESEARCH tab.
Just go ahead and provide your website URL and you will be generated the report containing the following:
1. Semantic Structure:
This section analyzes the page header order with some recommendation on how to use headers correctly:
- Using a lower level header element before a higher level header element — <h2> before an <h1>.
- Starting a Web page with a header element other than an <h1> and/or not including an <h1> header element.
- Skipping header elements — jumping from <h1> to <h4> in your Web page
2. Lynx text browser view: for you to clearly see your on-page issues;
3. Page content analysis (how much text content your page has)
4. Obsolete and Deprecated HTML usage:
Here you will find an overview of outdated HTML code you page code contains.
The use of these HTML elements usually makes your Web pages larger (which increases download time), and they are no longer used in modern Web design. For optimal Web design and search engine results, we recommend only using a combination of validated XHTML and CSS — where all styles have been stripped from the XHTML and placed in the CSS.
Note: If you would like to know more about deprecated HTML, please refer to this list and notes.
5. Page download time
How long does it take to load your page as well the break down to the size of:
- Page HTML;
- All the page images;
- CSS;
- Scripts;
- Flash.
