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Google acquires Neotonic Software

After Pyra Labs (The maker of Blogger), and advertisement companies like Applied Semantics and Sprinks, it’s the turn of an email software company Neotonic Software. Neotonic Software is a San Francisco-based start-up which specializes in e-mail customer support. Google have also hired David Jeske, co-founder of Neotonic and the former director of engineering for eGroups (which now exists as Yahoo! Groups).

The move is being seen as a step for Google to move into providing services for e-mail discussion groups, in competition with Yahoo. Google also needs such a strong support channel for its upcoming webmail service GMail. And according to News.com, the service could push Google into yet another field of operations: licensing customer resource management tools to small businesses.

Google is not giving out much details and the company’s website has a small message mentioning the acquisition. Google has also recently started testing Google Groups 2 which with head on competes with Yahoo! Groups.

Screen Shot 2014 04 15 at 7.21.12 AM Google acquires Neotonic Software
Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
Screen Shot 2014 04 15 at 7.21.12 AM Google acquires Neotonic Software

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