Live Webinar

ChatGPT Ads & GEO: OpenAI On Paid & Earned AI Visibility

Tuesday, September 22 at 2 pm ET

You'll Learn:

When to pay for AI visibility and when to earn it
Where competitors are cited or recommended instead of your brand
How to qualify for ChatGPT Ads

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ChatGPT Ads & GEO: OpenAI On Paid & Earned AI Visibility

Tuesday, September 22 at 2 pm ET

Brands now have two paths to visibility in ChatGPT: paid and organic.

Which path should you prioritize, ChatGPT Ads or GEO?
Where is ChatGPT recommending competitors instead of your brand?
How do you measure brand mentions and citations in ChatGPT?

Get guidance on ChatGPT Ads versus earning AI citations.

Treating the two paths as separate strategies leaves gaps in how buyers discover and evaluate your brand. The teams getting this right run ChatGPT Ads and GEO as one plan, measured against the same question.

Run ChatGPT Ads & GEO As One Integrated AI Visibility Plan

In this GEO webinar, you’ll hear what qualifies a brand for ChatGPT Ads, what earns it a citation in the same answer, and how to decide between them.

You’ll leave with a way to audit where ChatGPT places your brand today, and a rule for deciding which visibility to buy and which to earn.

You’ll Learn:

What it takes to qualify for ChatGPT Ads, and what separately earns your brand a citation in the same AI answer.
Where competitors are being cited or recommended instead, including how to read brand mentions in ChatGPT and find the prompts a competitor owns.
When to invest in ChatGPT Ads versus GEO, and when an integrated approach beats committing to either one.

Join us as Abhilash Edathil, Head of SMB Marketing at OpenAI, sits down with Kalina MacKay, Patrick Algrim, and Ashish Jacob from the GEO and owned media teams at Go Fish Digital.

Register now for a practical session with OpenAI and Go Fish Digital on how paid and organic AI visibility complement each other, what marketing leaders should prioritize, and how to measure whether your brand is truly being seen and chosen in ChatGPT.

🛑 Can’t make it live? Register, and we’ll send you the recording so you can watch on your schedule.