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New #MarketingNerds Podcast: 3 Reasons Why You Should Care About Wearables SEO

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New #MarketingNerds Podcast: 3 Reasons Why You Should Care About Wearables SEO

Visit our Marketing Nerds archive to listen to our Marketing Nerds podcasts!

In today’s episode of Marketing Nerds, MediaWyse founder, Casey Markee, joins SEJ Executive Editor Kelsey Jones to talk about wearables SEO. They will discuss the rise of smartwatches and what this means for SEOs and digital marketers.

In this podcast, they cover:

#MarketingNerds: What to Know About Wearables SEO | SEJ

  • What wearables SEO is, as well as the three areas that SEOs need to focus on
  • Whether SEOs should focus on Apple’s guidelines or also look into Android devices when optimizing for wearable devices
  • What beacons are, and their impact to the future of retail and other businesses

Website Resources Mentioned on The Podcast:

In relation to this, Google just announced that they will be launching their own BLE beacons called Google Eddystone. The Eddystone beacons will be available for purchase at Estimote. (Thanks to Casey for the tip!)

To listen to Marketing Nerds with Casey Markee and Kelsey Jones:

Think you have what it takes to be a Marketing Nerd? If so, message Kelsey on Twitter, or email her at kelsey [at] searchenginejournal.com.

Visit our Marketing Nerds archive to listen to our Marketing Nerds podcasts!

 

Image Credits

Featured Image: Image by Paulo Bobita
In-post Photo: BsWei/Shutterstock.com

Aki Libo-on

Aki Libo-on

Aki is a content strategist, marketing consultant, and former assistant editor of SEJ. When not at work, she is busy ... [Read full bio]