March Madness : NCAA Tournament & Search Engines
It’s March Madness time and Yahoo & AOL are gearing up their Video Search, Search & Sports offerings for the tournament. AOLSearch.com has been tracking NCAA tournament oriented searches since the beginning of March and says :
The Atlantic Coast Conference dominates college searches, with six of the top 20 schools hailing from the ACC. Duke University (ACC) was the most popular school on AOLSearch.com, followed by Ohio State (Big 10) and The University of North Carolina (ACC). The most searched player is Duke’s J.J. Redick followed by Gonzaga’s Adam Morrison.
The top-searched Colleges/Universities this month on AOLSearch.com are:
1) Duke University ACC
2) Ohio State University Big 10
3) University of North Carolina ACC
4) UCLA PAC 10
5) University of South Florida Big East
6) University of Florida SEC
7) Syracuse University Big East
8) New York University NCAA Div 3
9) University of Maryland ACC
10) University of Connecticut Big East
11) University of Texas Big 12
12) Harvard University Ivy
13) Penn State University Big 10
14) Villanova Big East
15) University of Southern California PAC 10
16) Boston College ACC
17) University of Virginia ACC
18) University of Michigan Big 10
19) University of Miami ACC
20) University of Arizona PAC 10
Additionally, the top-searched NCAA Topics this month on AOLSearch.com are:
1) NCAA Brackets
2) NCAA
3) NCAA Basketball
4) NCAA Tournament
5) National Invitational Tournament
6) March Madness
7) Duke University
8) ACC Tournament
9) ACC
10) Ohio State University
Yahoo is also experiencing March Madness by offering clips, highlights, commentary and other flicks from the NCAA Basketball Tournament.
From the Yahoo Search Blog:
Starting this week, we’re pulling together as much NCAA tournament coverage as we can and featuring it on the Yahoo! Video home page so you can get your fix. All the upsets, buzzer-beaters and highlights from across the Web, as well as from our own Yahoo! Sports, right at your fingertips.
