About

Witold Wrodarczyk is a certified AdWords and Google Analytics specialist, and a chartered financial analyst. Founder and CEO of Adequate Interactive Boutique.

I am awesome at

PPC, Entrepreneurism, Profit Optimisation

Marketing Analytics·Paid Search

Is Conversion Lift the Future of Attribution?

Stop building complicated attribution models. Learn how conversion lift tests can help you measure your digital advertising performance.

Witold Wrodarczyk
4/17/2019
2.2K Reads
297 shares

Marketing Analytics·Paid Search

Searching for the Perfect Attribution Model

Read on and learn how you can find the perfect attribution model for your business.

Witold Wrodarczyk
11/10/2017
5.3K Reads
897 shares

Paid Search

How to Start Making Profits From PPC Campaigns

This article explains why for many advertisers PPC clicks are too expensive. By increasing bids, advertisers acquire more visits and...

Witold Wrodarczyk
10/18/2016
4.4K Reads
810 shares

Ecommerce Marketing in 2019: The Definitive Guide

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