I just logged on to my computer after returning home after a meeting and saw this new button on my Yahoo toolbar, for MySpace :
Is this the sign of a new partnership between Yahoo and NewsCorp’s Fox Interactive, the parent company of MySpace, in an effort to build a stronger brand between the two and fight the Microsoft takeover?
It could all make sense, since :
1. This is the first time I have seen a third party button like this on my Yahoo Toolbar and, I’m on a relatively brand new computer which has never logged into MySpace.
2. I also changed my Yahoo login profile and the MySpace button is still showing.
3. Google has been vocal about their concerns with monetizing MySpace and Google AdSense does not seem to be a monetary savior for Fox Interactive.
4. Yahoo’s cross platform display advertising could target Yahoo users on MySpace and MySpace users on Yahoo via personalized behavioral advertising : similar to the Yahoo Newspaper Consortium and their deal with iVillage
5. Yahoo has had a horrendous time entering the social networking world with failures in Yahoo 360 and Mash, and never harnessing their own internal social strengths. Partnering with MySpace may fill that void.
A partnership like that will certainly benefit Yahoo, btw i think that was a smart move from Yahoo not to accept the Microsoft offer, more competition among search engines is most certainly good news for us
Loren, FWIW I just downloaded the Y! toolbar and no MySpace button is present.
As a matter of fact it was not offered on the button preferences on setup.
I am using IE for this test.
There’s also an option to add Facebook.
I see that under the Settings>Add a Toolbar>Communities area, along with Wikipedia .. but MySpace has installed itself as my toolbar’s default.
Could be a glitch, or a sign of things to come.
On that subject I’m right in the middle of the IE8 install on my Vista machine, it looks like it offers a few buttons and goodies if only I could get it to work without crashing my machine.. I’m back to firefox I think!
Do i need to update the toolbar to see the button?
It’s been on my toolbar for awhile now.
I usually use the different services on Yahoo!, and log into my MySpace using that button.
I originally had to add it from the button gallery, as the default buttons after installing wasn’t there.
That’s all we need more clutter!
This is not an error…Fox offered Yahoo millions and along with it yahoo will aquire myspace and will just be a go together package……So Yes this is still pending…However this will probably go through and you will see more and more my space and yahoo shares. However the deal is not fully done, and Microsoft is still trying to buy out yahoo , which is still a high probability. However for the mean time this is correct….any other questions ucan email me, I do have yahoo but preferably at ozello30@hotmail.com…..good luck people
Update,,,,,,,first off there is a sf news chronicle article in which you can read…Microsoft has 10 days to counter……Since it is up in the air, I will not be returning emails…..and by the way sorry for the error fox offered billions not millions
Scott Ozello
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can you fillout my myspace sighn up form
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