Search marketers define themselves by the tools they use. How do you select from the dozens of applications and services for analytics, social media marketing, SEO and keyword research? SEJ’s expert bloggers give us a peek into their tool boxes, and their best practices on how to use the best platforms out there.
The WebM open media project was announced recently and will hopefully change how we load and handle videos online for a long time to come. As of right now, depending on what website you’re on, you have to adhere to certain video formats… and there’s quite a few. If you’re not very tech savvy, putting …
We come across plenty of SERP- (search engine result page) -based tools daily. Most of them work the following way: they grab search results for the given term and re-arrange the data so that you could run some type of analysis or discover something your wouldn’t be able to see otherwise. Most of those tools …
As an SEO, web marketer and blogger, I need to process tons of information daily. Very often this information is compiled in a table (I love organizing information in tables myself). Today I am reviewing a great FireFox addon that makes working with HTML tables easy and fun. TableTools is the FireFox addon that lets …
Task manager built-in with Raven tools is a handy feature that lets you effectively distribute tasks and monitor the whole process. It can be used as a standalone utility but it is also heavily integrated with other internal tools like Link Manger where you can create a task while adding a link prospect. While I …
My rule of thumb as to keyword research tools is: the more the better. Various tools have different algorithms and metrics to compare and when united, you may end up with many more keyword ideas and much more inspiration than when using just one utility. This is why I never grow tired of finding and …
I have previously outlined the importance of heading stucture for accessibility and usability as well listed some best practices as to using h1-h6 tags. Today I am reviewing an awesome FireFox addon called HeadingsMap that allows: To quickly check how consistent and logical the heading structure of the page is; To navigate through the page …
You may have noticed the past year that both Google and Bing are doing real-time searches that are including tweets and other information. This is extremely useful when keeping up with trending topics. I wanted to give you a quick run down on this new real-time image search engine called NachoFoto that I came across. …
We share dozens of links online: via social bookmarking tools, Twitter and many more social sharing sites. And naturally we have many tools that make that sharing easier and more fun. Sharetivity can be a nice alternative to what you’ve been using until now: it’s a browser-based tool that supports multiple social media sites and …
I have already said previously that the most awesome feature of Raven Tools is that they consolidate plenty of SEO tasks and aggregate various SEO options. Today I am going to overview all its link building utilities and show how they help at every step of building your resource backlink power. 1. Find backlink opportunities …
The huge variety of addons is the main reason why I am a stubborn FireFox adopter. It is fun to watch how Google Chrome is quickly catching up in that respect. This week I am looking at a cool SEO extension for Google Chrome you will want to check out. The utility has a pretty …
