Search marketers define themselves by the tools they use. How do you select from the dozens of applications and services for analytics, social media marketing, SEO and keyword research? SEJ’s expert bloggers give us a peek into their tool boxes, and their best practices on how to use the best platforms out there.
We’ve seen quite a few ways to search the web by similarity including similarity-based image search , Ambiently bookmarklet (that searches for “related” pages) and TouchGraph Google Browser (that works based on Google’s RELATED: advanced operator). This week we are looking into an alternative app: Similar Pages The tool uses its own crawler to collect …
If you were to ask me what the biggest let down in the local search industry was a year ago, I would have answered without hesitation…..tools. There are PPC tools, SEO tools, Social Media tools, and even construction tools… but local search seems to have been the fat kid picked last in gym class. That …
Doing SEO without competitive analysis is like driving to a place you’ve never been, without a map, GPS, or any clue how to get from point A to point B. It’s not a smart thing to do and will leave you lost. I’ll show you how to analyze your website (and other factors) to uncover …
It’s been a while since I discovered xFruits, the fun, yet advanced, RSS feed mash-up tool, for myself and I’ve been amazed since then by finding new and new ways to benefit from the tool. This post shares some cool uses of the tool you may fall in love with! 1. Reputation management Create one …
I have stated many times how much I adore Google Suggest (while being not a fan of Google Instant, but that’s another story). And because I love Google Suggest so much, I liked this fun FireFox addon I am going to share today. QuickFox Notes is an awesome FireFox addon that lets you take quick …
I confess: I’m already addicted. While Quora is still suffering the occasional freeze and the frequent hiccup, I just can’t seem to stay away. But I am, after all, a geek. Here’s hoping you are faring better. I certainly hope you’ve passed the annoying “how to ask a question” test: Granted, the jury is still …
So, we’ve been thinking about integration of our tools with Google Analytics for quite a time and now the integration process has started, with Rank Tracker and SEO SpyGlass as pioneers. We’ve added ability to see real traffic numbers coming from Google Analytics – right inside out tools. What’s new in Rank Tracker: (See SEJ …
Man is a tool-using animal. Without tools he is nothing, with tools he is all. Thomas Carlyle At 9:30am on this lovely Tuesday morning I was embarking upon a quest of epic proportions, traversing (relatively) great distances in search of a prize which seemed forever out of reach. Dodging the last of a passing troupe …
Urim is a smart FireFox addon with great potential. It creates a tag cloud of each page that loads covering a few possible applications: The tool can be used to quickly analyze the on-page keyword usage; The tool can be used to instantly understand the page content and create the outline; The tool can be …
Machine has its own logics (based on the search behavior) and you will see that you would cluster results differently than either of the tools listed below – this is why these tools do need a second look. Let’s take a look at a quick example. How would you cluster the meanings of the generic …
