Search Engine Journal

Earlier this morning a colleague of mine was conducting a search and called me over to show me something interesting. Immediately below each of the sponsored search results (AdWords) were three separate variable names and values. The numbers that have been shared publicly, and documented here on this post include those for major […]

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Many web focused organizations are making moves to provide “social media management services”. While I would normally be the first to applaud entrepreneurial spirit in this undeveloped space, a strong word of caution needs to be aired.
It’s painfully clear to me that many companies simply do not understand the space.
Companies lust for the high […]

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A short while ago, Chris Winfield of 10e20 called my attention to a story published by Henry Blodget on Silicon Alley Insider. In the article, Blodget covers a possible partnership between Yahoo and AOL / Time Warner, and argues that such a partnership would help extract a higher bid from search rival Microsoft. […]

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On day one of SMX West in Santa Clara, I will be speaking on Local Search and Blended Results. While that panel will be focused on the generation and optimization of local search listings — I have a much broader knowledge of the local search products offered from Google. Owing Google some love, […]

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Until this post, I have not shared my view on the “nofollow” attribute. It is my belief that using the nofollow with the purpose of controlling the flow of links or link juice is a gigantic red flag in the eyes of the engines.
Who Knows About nofollow?
Let’s start here with the audience who actually […]

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Always innovating, Google’s at it again — this time showing us another product of Google Labs called “Google Experimental Search”. Links to try Google Experimental are being littered in the footer of many search result pages today, as noted by a number of users here at my office.

Google’s Experimental Search is another effort made […]

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To be successful with your search engine marketing efforts, you will need to perform keyword research. Too often though, keyword research becomes this monotonous routine that we simply fall into — and before we know it, we blindly arrive at results that we simply assume we can trust.
These results can and often will apply […]

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As Google becomes a stronger player in the world of communications, their interests and participation in mobile devices is obvious. Like many areas though, if Google is going to become a successful player, they will do so through using their users as a learning and development tool.
There’s also a video available of the Android […]

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While it’s great to have a web site optimized and performing well in the engines, you need to build out content on a consistent basis. Managing growth without upsetting your existing SEO efforts can often be a challenge. With these challenges in mind, here are my top ten tips for building site content […]

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Last week when I first noticed PageRank values changing and propagating out to tool bars, I made it a point to tell some others who may be interested. In the process, I got a great comment from Vanessa Fox that I’d like to share here…
“Why should I be so bitter about a mythical made […]

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