My friend Asif Anwar posted an article over at Marketing Pilgrim titled 13 Prophecies of Internet Marketing recently which gives some of his predictions of where search marketing is headed in the future.
For the most part, I think his thoughts are probably pretty close. For instance, I, like Asif, believe that search will become […]
False Prophecy: Onsite SEO Will Be History
June 11th, 2008 by Richard Burckhardt | 15 Comments
25 Blog Optimization Tips Even Dear Old Dad Could Ace (Plus 10 More Tips for Mom!)
June 3rd, 2008 by Richard Burckhardt | 13 Comments
As fate would have it, my 55 Quick SEO Tips Even Your Mother Would Love post (hint - read on for ten more bonus tips!) came out just in time for Mothers Day, so, in honor of dad and Fathers Day, here are a few tips that even dad could follow to boost the traffic […]
Social Media & SEO: I Want My MTV!
May 2nd, 2008 by Richard Burckhardt | 1 Comment
Remember MTV?
Not the also-ran cable channel we have now with its bad reality shows, made for TV movies and music documentaries. I’m talking about MTV when it really was Music Television. When MTV debuted in 1981 it featured 24-hour a day music videos with a VJ (short for video jockey) who introduced the videos, […]
To Slash or Not to Slash. That’s A Server Header Question.
April 24th, 2008 by Richard Burckhardt | 2 Comments
Uh, not that kind of slashing!
Let’s say you are setting up your keyword rich links to point to a subdirectory. Should the link point http://www.somedomain.com/subdirectory or http://www.somedomain.com/subdirectory/ ?
Most new SEOs won’t know the difference, thinking that if it gets the visitor there, it works, right?
There is a problem with this thinking. Let me introduce you […]
55 Quick SEO Tips Even Your Mother Would Love
April 23rd, 2008 by Richard Burckhardt | 53 Comments
Everyone loves a good tip, right? Here are 55 quick tips for search engine optimization that even your mother could use to get cooking. Well, not my mother, but you get my point. Most folks with some web design and beginner SEO knowledge should be able to take these to the bank without any problem. […]
10 Speed Bumps on the Information Superhighway
February 25th, 2008 by Richard Burckhardt | 8 Comments
I love the Internet! But, at times it can be tough love, not because of the Internet itself, but because of human roadblocks and obstacles that are placed in the way, preventing smooth navigation of the Information Superhighway.
Here are ten of my top annoyances. Feel free to add your own in comments.
1. Hotels that charge […]
SEO 101 : Links & Off-Page Factors
July 31st, 2007 by Richard Burckhardt | 7 Comments
In the first part of SEO 101, I provided some pointers for SEO friendly design and on-page optimization. Next, I discuss off-page optimization techniques.
1. Links : If Content is King, then Links are Queen. Search engines look at links pointing to your site as verification that you are an important authority site. It’s not […]
SEO 101 : I Built It, So Where Are They?
July 31st, 2007 by Richard Burckhardt | 6 Comments
I started out back in the Stone Age (1997) as a web designer and over the years frequently had clients come in who had designed their own site but weren’t getting any traffic and couldn’t figure out why. They’d come to me thinking that it had something to do with their design, which was partially […]






