Jeremy “ShoeMoney” Schoemaker has been an Internet Marketing phenom for years now, and he is a polarizing figure in the community thanks to his pulls-no-punches persona along with his notorious marketing techniques. Love him or hate him, you can’t ignore him. But what a lot of people don’t realize (and what he probably wants to …
We recently had a sit down with Jen Cykman, Web Analyst and Instructor for Cardinal Path, a digital analytics and marketing agency that offers training seminars on Google Analytics. Jen is a self-professed data nerd that likes nothing better than to sit down and hover over a big ball of data and tease it into …
One of the things I have on my list to learn more about is Google Analytics. I love data and I like to inspect our sites’ stats a few times a week… but frankly I have a lot of “Er, what’s this button for?” type of thoughts when I’m trying to dig up more meaningful …
An interview with the managing editor of Search Engine Journal. How did you get introduced to The Big Cat Habitat? In 2009 my family and I attended The Big Cat Habitat’s annual fundraiser. Before we attended, I visited their website and saw that it was a coding and aesthetic nightmare that did a poor job …
Internet marketers owe the porn industry for being the first to adopting technologies like geo-location, videostreaming and e-commerce to name a few.
So what does the online porn business look like today, and how much does it impact mainstream search marketing? Let’s take a look at the most recent studies and stats to-date.
Who’s smarter: SEOs or the search engines? A look back at how the criteria for making page 1 has changed over the years.
Adam Berke of AdRoll: Ad retargeting is the future. Do not be afraid.
Scoffing at Facebook’s $82 billion valuation? Think Twitter’s done? Take a closer look at the tsunami of social media. Our SEJ infographic portrays just how pervasive and influential SM has become on a global scale.
Landing page optimization (“LPO”)– if done correctly– is an evolving, real-time art, with a highly structured, scientific-method underpinning. The structure itself is a constant: throw up some landing pages to test, analyze conversion results. Change test variables, rinse and repeat. But if you were to attend the same conference session annually about LPO, you may …
Are you wondering who has sued Google? Save yourself time and ask who hasn’t sued it. We haven’t; that’s one. Here’s a picture of Google’s legal scene.
