Like James Morris once said, “There is no secret sauce in SEO“. Really, if you can allow the time for some studying, you are most likely to be able to do it yourself. What you really need is (1) to understand the good old KISS principle (just keep it as simple as possible), (2) take [...]

Although local shopping search engine Milo.com has been around for two years already, it is only now that the site is going full blast as it leaves beta stage. Before you start thinking that Milo.com is just another local shopping search engine that will only tell you specific online deals, well actually it does more [...]

Seems Google has gone crazy integrating its map application into the search results these days. At first it required a town reference to be included in the search words to invoke a mapped response, but now it seems any number of things can cause Google to show you a map. One would think they are [...]

The Google Lat Long Blog has announced their roll out of the Local Business Center dashboard containing local listing and search data. Initial data available in the Local Business Center: Impressions: The number of times the business listing appeared as a result on a Google.com search or Google Maps search in a given period. Actions: [...]

Referrals from happy customers have always been the best method for generating new customers. The next-best source is well-written, satisfied customer reviews and testimonials, another kind of referral. Small businesses are uniquely positioned to obtain and leverage this form of referral being so close to their customers. This brief article describes how small businesses can [...]

Most web professionals are quite familiar with global search. Search marketing for global search can be boiled down to a two part formula: anchor text + authority. Local search is different. I’ve been dabbling in local search for a few months now, trying to get my feet wet for the supposedly iminent arrival of mobile [...]