Entries By:

Getting Real Estate Agents to Adopt Blogging for Enhanced SEO

In my previous post on Search Engine Journal, I discussed how blogging was ideal for real estate marketing, boosting natural SEO and lead generation opportunities. Yet, real estate agents have a hard time starting a blog, even when shown evidence that showing up on Google's top pages is tantamount to being the next generation full page Yellow Pages ad. Here are six main reasons why agents are reluctant: 1. Tech dysfunctional...

11 Comments

Search Engine Marketing Implications for Real Estate

Why the real estate industry hasn't embraced search engine marketing The internet has become an indispensable consumer tool for researching real estate, one of the most highly charged personal purchasing decisions. Intuitively, most people would think the real estate industry would note the fact that all their clients are online doing this research... Online Marketing Blog conducted a recent poll in which its readers concluded that real estate was the #2 internet marketing savvy...

11 Comments

1