In advertising we always talk about making things personal but no one really does it in a memorable fashion. Here is one commercial that does an exceptional job of using something very personal to create a memorable message.
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Neil Patel is the co-founder of KISSmetrics, an analytics provider that helps companies make better business decisions. Neil also blogs about marketing and entrepreneurship at Quick Sprout.
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Mihai, that’s the point of the commercial! If the doctor had his cell number, the girl wouldn’t have heard the message ;)
Funny. Good thing the guy didn’t have anything more serious…