Hot Shot Marketing

The world is filled with hot shots and arrogant people. One thing about these people is that their attitude and the way they act makes it hard to ever forget them. If you use one of these hot shots in a commercial and add a touch of humor you can create a very memorable advertisement.

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Neil Patel
Neil Patel is the co-founder of KISSmetrics, an analytics provider that helps companies make better business decisions. Neil also blogs about marketing and entrepreneurship at Quick Sprout.

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