Social Media and Digital Marketing Education Products Company Social Media Explorer (SME) is preparing for a five-city tour this year with their renowned event, Explore. The event will be a day of intensive seminar and workshop about the standards of social media marketing behavior, technology and strategic approach. This will help business owners, marketers and PR practitioners on how they can incorporate and execute a sound social media marketing strategy for their business.
What Participants will Get from the Event
SME’s Explore promises to bring the best thinkers of the digital marketing industry to help their participants take their campaign to the next level. The event will feature some of the industry’s experts such as Social Media Explorer’s founder and editor Jason Falls, Brian Clark of Copyblogger, Tom Webster of Edison Research, Zena Weist of Edelman and many more. The event will also cover the following topics among many others:
- Developing a return of investment (ROI) framework for your business
- Operating enterprise social media
- Proper research and data gathering for effective marketing campaigns
- Incorporating location-based marketing, email marketing, mobile marketing and video marketing to your campaign
- Content marketing for your readers
- Converting mobile customers to passionate fans
- Digital marketing strategies for small and medium businesses
- Social content management
Social Media Management Expertise Courtesy of Expion
Explore also have its sponsors which includes Expion, a provider of social media management software solutions. Bringing in their expertise, the company’s Vice President for Sales Kevin Magee will discuss how brands can reach their local customers, and the strategies that big businesses can apply to generate more relevant connections from their customers. He’ll also present statistics and case studies to show how effective local branded pages are compared to national or corporate ones. Ultimately, Magee will show Expion’s software for the attendees’ benefits.
All business, marketing and communications professional are invited to attend this event, as this can help them leverage their social media and digital marketing campaign. The regular ticket price for Social Media Explorer’s event is $400, and it will cover breakfast, lunch, cocktail reception, networking time, and a one-month free trial of their on-call consultancy site Exploring Social Media. The Explore event will start in Dallas-Fort Worth in Texas on February 17, Friday, at the Union Station. Register now, and be one of the first 100 participants to get the special priced tickets for only $250.