Search Marketing

Yahoo! Adds Maps to Real Estate

Yahoo! Adds Maps to Real Estate

The folks at Yahoo! notified me yesterday that they had added the ability to map rental listings to their real estate site. Here’s an example for Oakland, CA.

As we’ve written in the past, mapping is a highly valuable addition to real estate listings. In this case, there’s added functionality from SmartView’s layered results. For example, you can map schools or stores or nightlife nearby.

Undoubtedly Yahoo! will do soon this to homes for sale as well.

Greg Sterling is managing editor of The Kelsey Group. He also leads The Kelsey Group’s the Interactive Local Media program, focusing on local search. Greg came to The Kelsey Group from TechTV’s “Working the Web,” the first national television show dedicated to e-business and the Internet.

Greg Sterling

Greg Sterling

Greg Sterling

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