B2B research firm Compete has launched SnapShot, a free traffic tool that draws on the company’s 2+ million consumer panel.
So you say that sampling is inherently problematic and flawed? I asked the company about that and they provided a range of explanations regarding why their data are better and more representative than other samplers in the marketplace.
Compete has also launched a consumer search engine as well, which is another interesting aspect of what the company is doing.
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Related: From AhmedF, here’s another one: Quantcast.
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Greg Sterling is the founding principal of Sterling Market Intelligence, a consulting and research firm focused on online consumer and advertiser behavior and the relationship between the Internet and traditional media, with an emphasis on the local marketplace.
Excellent…was looking for some alternatives to Alexa and came across this. Thanks :)