As social media continues to evolve rapidly and influence the way we communicate, small businesses simply have to get into the game or risk being left behind. It’s hard to ignore the power of social media marketing when it’s done correctly. The sheer number of social media users is just the beginning; imagine the possibilities …
It’s that time of the year again. The weather’s getting cooler, the smell of pine is in the air, and people are writing wish lists left and right. Yes, we are smack in the middle of the holiday season, and if you or your company isn’t getting into the spirit yet, you could be missing …
Are you a content marketer? Do you love Pinterest? If you don’t, you should, because there is no better place to find relevant content for your industry, nor is there a quicker way to share that content. Not only can you find plenty of items to educate you on the latest information in today’s online …
SEJ takes a close look into Digg’s closed beta, launched yesterday. Will this be the change that finally brings the social news site back to life?
We’ve all been wondering about Facebook’s capabilities; can it really collect as much data as Google? Is that data really MORE valuable than Google, since users on Facebook are browsing upon free will into interests and brands, rather than being subjected to sifting through SERPS for what they want? Enter the Facebook Microchip- in the …
For those looking for the perfect storm of formerly-catchy, all-that buzzwords in order to live la vida loca, this post is for you. Not only has the vernacular surrounding social media become totally square, and the-opposite-of-phat, but the vast majority of people using these once-fly words have no idea they are now totally lame. Here …
So, you’ve decided to bring your company into the world of social networking. Congratulations on evolving beyond the last stone age (but don’t feel too bad about being behind: online, anything more than five years old is considered to be part of that “stone age”). Social media sites can be a great tool in promoting …
I confess: I’m already addicted. While Quora is still suffering the occasional freeze and the frequent hiccup, I just can’t seem to stay away. But I am, after all, a geek. Here’s hoping you are faring better. I certainly hope you’ve passed the annoying “how to ask a question” test: Granted, the jury is still …
Facebook launched their newer version of Facebook Groups back in October 2010. But it wasn’t until the last couple months of being personally involved in some very active and engaging Groups allowed me to see their business potential. If you have a Facebook Page for your business, non-profit, or hobby, let me explain why you …
There are two big challenges in using Facebook for business: building the number of ‘Likes’ for your Page and getting your posts noticed on a user’s Wall among the numerous posts by a user’s Friends and other Pages that are so easy to ‘Like’ these days. Many businesses are running competitions on Facebook as a …
