Advice on how to leverage social media marketing bombards us from every corner. SEJ curates the best advice and how-to’s out there, including best practices using Facebook, Twitter, content marketing or web audience development.
On Monday, March 11th, Daniel Maloney (@DanielPMaloney), CEO of PinLeague took a turn in the hot seat to discuss the finer points of Pinterest marketing. Maloney’s pedigree includes time spent at both AOL and Google. Following are his comments about the marketing value of Pinterest. Q1 @DanielPMaloney What’s the first thing a marketer should do when …
With a major SEO shift towards content marketing following the changes of Panda, developing linkable assets is a top priority for any company trying to rank. Generating a constant stream of content for a range of clients is a daunting task for many SEOs, as it is time-consuming and can cause a serious case of …
There are some really great reasons why you should think about using Twitter’s new video sharing app to promote your business or brand. Vine is already extremely popular, which means it should become a part of your social media plan. Using Vine is also incredibly easy. Create a quick 6 second video, integrate it into …
More and more people are turning to the Internet when it comes time to learn a skill or learn more about a topic; however there is not denying that books (actual in-your-hand, turn-the-page books) have their benefits. Those who really want to sit down and read extensively about something often find that it is easier …
If you start a blog today with the intention of becoming the next Lifehacker, Problogger, or Copyblogger, you’re likely to fail. Between a lengthy head start and an army of writers contributing to these sites the average person can’t compete. That’s the bad news. The good news is that you don’t have to. The future …
On Monday, March 4th, Social Media newbies and pros alike gathered around the virtual campfire to discuss content strategies that get the social share with guest expert, Lisa Grimm (@lulugrimm). Lisa is the Senior Social Media Strategist at Imagination Publishing. She has been embedded at General Mills as the leading social presence, and has provided social …
Is the Customer Always Right? Most people are familiar with the old adage “There is no such thing as bad publicity.” Well, that may have been true back in the 19th century when P.T. Barnum, the showman and circus owner most often credited for the quote, was wowing the crowds across America. But recent business …
Your mother always said that you’re judged by the company you keep, and nowhere is that more true than online. Social media — including Facebook, Twitter, LinkedIn and other sites — have connected people from all over the world who might otherwise never have met. And while that is a good thing in many ways, …
On Monday Feb. 26th, Travis Wright (@teedubya) took a spin in the hot seat to discuss SEO for community managers. Mr. Wright specializes in local search, SEO, mobile, social and other digital marketing strategies. He is currently the Global Social Media Manger for Symantec Corporation. In his words, he’s a “Digital Disrupter and Interactive Awesomeizer.” Check …
“Suddenly the fingers of a man’s hand emerged and began writing opposite the lampstand on the plaster of the wall of the king’s palace, and the king saw the back of the hand that did the writing. Then the king’s face grew pale and his thoughts alarmed him, and his hip joints went slack and his knees began …
