If you start a blog today with the intention of becoming the next Lifehacker, Problogger, or Copyblogger, you’re likely to fail. Between a lengthy head start and an army of writers contributing to these sites the average person can’t compete. That’s the bad news.  The good news is that you don’t have to. The future …

We all know that blogging can be extremely powerful.  One of the reasons that blogging can be so powerful is that it opens up a two-way communication channel with an audience.  This can lead to higher engagement, more sharing, increased traffic, etc.  It can also lead to a good amount of user-generated content, which can …