Google doesn’t directly factor social media influence into the ranking algorithm, but that’s no reason to ignore social channels or marketing efforts.
For our #MarketingNerds podcast, we chatted with Jim Belosic, CEO of ShortStack, about how to get the most out of your social media marketing campaigns.
Twitter’s embedded tweets are about to get a makeover, the company revealed today in a blog post where […]
In this post I teach you 5 ways to engage with your community and grow your business online. These are some of the best tips and tricks that I’ve used.
News broke late Friday night that Twitter made a significant move towards bolstering its own big data business […]
It is not difficult to understand why nearly 50 million Brazilians are connected through WhatsApp; after all, this is a country where wireless communications are considerably more expensive than in the United States.
The science of persuasion by Robert Cialdini is very effective in influencing social media strategy.
For quite a few people, understanding how Snapchat can be used for efficient online marketing is a bit difficult to understand, at least in the beginning.
Hashtags are a great way to increase your social media traffic. To get the most out of it, here’s an infographic to teach you how to leverage on them.
The next time you visit a friend’s Twitter profile you may see something that will make you look […]
An after-hours side project has turned into the latest product from Facebook, called Riff, which allows you to […]
This was a slightly lighter month for social media updates, but there were quite a few for Facebook and some for Twitter and Instagram, too.
Don’t just copy content; make it your own to boost your reach and enhance your reputation.
One of the greatest challenges on Twitter is cutting through the noise to find tweets with the most […]
Facebook quietly rolled out a new feature today that’s designed to make it easier for you to follow […]
When you think of a thriving online community it’s hard not to use Reddit as a perfect example. […]
Facebook warned everyone about an upcoming drop in page likes earlier this month, which ended up taking place on March […]
How many times per day should we post? Luckily, we’re able to check in a bunch of research on social media frequency to get a “best practice” baseline.
Interest has been building in new live streaming app, Periscope, ever since news broke weeks ago that it […]
At Facebook’s developer conference in San Francisco, the social media giant made a number of major announcements about […]