Infographics

R.I.P. – Top 10 Failed Social Media Sites

As you read this, more than likely Facebook, Twitter and even LinkedIn are as common to you as the Internet itself. However, many have already forgotten the large social media players of the not-so-distant past that have utterly failed. It doesn’t seem that long ago when names like MySpace, Friendster, and even Digg were all the rage. These monster social media sites had their “time in the spotlight” but now they are either long forgotten, slowly dying or simply drifting along with little to no growth.

This infographic developed by MyLife.com tells the story of these once famous social media sites that are now a part (or going to be soon) of the dead pool. What are your thoughts? Do you agree with the infographic creator? Or do some of these still have a chance to rebound? I’d love to hear your feedback in the comments section.

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failed social media sites11 R.I.P.   Top 10 Failed Social Media Sites

ed26b75445e2469790ca4d2571d4e6ed 64 R.I.P.   Top 10 Failed Social Media Sites
David Wallace, co-founder and CEO of SearchRank, is a recognized expert in the industry of search and social media marketing. Since 1997, David has been involved in developing successful search engine and social media marketing campaigns for large and small businesses. In additions to his duties at SearchRank, David is editor in chief at Infographic Journal, a blog featuring some today's best infographics and data visualizations.
ed26b75445e2469790ca4d2571d4e6ed 64 R.I.P.   Top 10 Failed Social Media Sites

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16 thoughts on “R.I.P. – Top 10 Failed Social Media Sites

    1. Its a fail because so many in the media are still in total denial.

      We saw the exact same thing with Android. At first it was ridiculed, then it was considered to have no shot against the mighty Android, yet it kept growing, and here we are.

      Just because some media blog thinks it doens’t make it so. These are the type of articles that so often look ridiculous a few short years after they are written.

      1. Its a fail because so many in the media are still in total denial.

        We saw the exact same thing with Android. At first it was ridiculed, then it was considered to have no shot against the mighty iPhone, yet it kept growing, and here we are.

        Just because some media blog thinks it doesn’t make it so. These are the type of articles that so often look ridiculous a few short years after they are written.

      2. I’d say at this stage its far more relevant as being a google product and the realisation that search still beats social for new revenue, albeit for now.
        Google rankings would surely look at high performing g+ page favouribly.

    2. Humorous, the author himself uses G+ AND he’s a fairly active G+ user at that…

      Personally, I believe G+ is more than just a social media site, it’s your umbrella type user profile for all your Google products. And just like FB, they’re going to use data, from your search history, video view history, user profile, etc. to serve you the perfect advertisement!

      FYI, they [Google] JUST incorporated a new look on the G+ pages, I think I like it.

  1. Well, you can’t rule out G+, at least not at this moment.. It’s growing and Google, following their failure with Orkut, will try every buttons to keep this social platform afloat. That’s why they are integrating it with everything they can. So, it’s a good time, especially this year. to watch how it grows up. We should give it some more time before we leave this from the social media race.

  2. It’s either funny or ironic that I found this article on Google+ despite its failing. Never saw it on Facebook or twitter. Google+ is a better forum for discovering content and sharing it with your friends. Facebook and twitter do not provide content as well.

  3. Google+ is not a failure.
    It’s growing rapidly any many people who are fed up with Facebook annoying stuff is attracted to G+.
    Take for example, Guy Kawasaki: a famous marketing guru and a successful entrepreneur. His Facebook followers are around only 35,000 whereas his followers on Google+ exceeds 3 million. Kawasaki also authored a special book about G+ called “What The Plus!” to explain the amazing features of G+.
    I use both FB & G+ but I enjoy G+ more. Linking Gmail directly with G+ and the new Hangout features are strength points for G+ which FB doesn’t have.
    G+ will remain and succeed on the long-term because an aggressive giant (Google) is supporting it unlimitedly.

  4. Google+ is failing. Their numbers are inflated. They technically don’t have more users than Twitter. If you dig around more you’ll find official information stating that less than half of Google+’s total number of users are even active. And beyond that, a large portion of those that are “active” only check the site once per month. So, yes, it is a fail in comparison to the giants like Facebook.

    1. Actually the recent study was conducted by Global Web Index and they specifically said they counted only users who contributed to the site (posted, shared, or +1′d). So you are incorrect.

      And keep in mind what Facebook counts as an “active” users. If you “Like” a website, you are active. If you play games but never post anything, you are active. If you comment on an unrelated website using your FB credentials, you are active. If you log in and watch Youtube videos but never post, you are active. Etc etc. Yet you are only active on G+ if you post to the stream? Do you even realize how ridiculous a double standard that is?

      G+ isn’t at FB levels yet, but it is indeed growing. Just because you don’t it doesn’t make it so.

  5. I’d like to joint the chorus of Google+ defenders. The “Author Verification,” the Hangouts and integration with YouTube, folding Google Business into Google+ Local – all of these are strong moves.

    And I believe it’s ironic that this infographic comes from MyLife. They certainly don’t have the engagement record.

  6. Good article/infographic, however, I believe it’s premature to label Google+ as a failure. They’ve been steadily growing and I believe the opposite is true, 2013 will be the year of Google+

  7. Google+ failed? I find that a very curious and misguided statement. The vast community of international media and marketing professionals using Google+ are there as early adopters. We use it because it is much better than Facebook in heaps of ways. I’ve seen engagement and followers grow faster on Google+ than on any other social network I use. Those of us who realised some time ago how good Google+ is are somewhat smug, wondering when the majority will finally realise it and leave their beloved Facebook. Businesses are already converting as they realise that being visible on Google+ gives them authorship advantages, enhancing their visibility in Google search.