SEO 101

Learn About Cloaking From Google’s Matt Cutts [Video]

Matt says he wanted to create the definitive cloaking video; I think this is a great educational video. You can learn more about cloaking in Google’s Webmaster Tools help section.

 Learn About Cloaking From Googles Matt Cutts [Video]

Melissa Fach

SEJ Editor - Melissa is the owner of SEO Aware, LLC. She is a consultant and trainer helping companies make the most of their content marketing and SEO. She specializes is the Psychology behind blogging and content marketing. Melissa is also an associate on the Community team at Moz, an associate and writer at CopyPress and an editor at Authority Labs. She is a self-proclaimed Star Wars and Internet geek and volunteers with big cats at BigCatHabitat.org.
 Learn About Cloaking From Googles Matt Cutts [Video]

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6 thoughts on “Learn About Cloaking From Google’s Matt Cutts [Video]

  1. Good video, but he missed something.

    IP redirection for countries is a great feature for users, but it’s important to remember that GoogleBot always comes from a US IP Address, it’s important to not redirect US visitors away from your foreign language sites.

    So if someone in France comes to < they get redirected to < but if someone in the US comes to < it’s important that they DON’T get redirected to English. If you don’t, you could end up deindexing all your foreign language sites.

    It’s a really easy mistake to make. But good rule of thumb is Google = US user, so never redirect US user based on IP.

    1. Yay spam blocking, the example was:

      So if someone in France comes to www example com / some-content they get redirected to www example com /fr/some-content but if someone in the US comes to www example com /fr/some-content it’s important that they DON’T get redirected to English. If you don’t, you could end up deindexing all your foreign language sites.