Do your blog posts need a little CPR? Here’s how a writing tip from a Senator from California can breathe life into your dull prose.
Here are fifteen informative marketing podcasts that every marketer, small business owner and entrepreneur should follow.
Sometimes, you have ideas that are so great and so noteworthy that they garner you a lot of attention. When that happens, you have a big decision to make. Should you tweak that post to make it even more effective? Or should you create a post that’s just like it and try to repeat your success?
Content marketing and cooking have a lot in common. You’ve got the chef (executive editor) who plans, delegates, […]
Simply writing and publishing blog posts isn’t enough. Here are 15 additional places you should be sharing your blog posts.
Register now to join us for the next SEJ ThinkTank Webinar on April 22, 2015.
Not getting the results you want from blogger outreach? Here are some tips that will help you increase your open and response rates.
With technology and information readily available, having unchanged content won’t enhance your business. Here’s how you can create an adaptive content.
Email is one of the most effective online marketing channels and it will continue to produce conversions for a long time to come, if done correctly.
This month’s #ContentMarketing roundup includes several articles to help grow your content marketing efforts in the coming months.
This post will go into how you can leverage email marketing in your e-commerce business to gain new, lost or recurring clients.
Traditional marketing was built for relevancy and efficiency, but not to generate quality assets. Because of this, the “brand newsroom” trend grew.
So, you’ve decided there is a tremendous value in blogger outreach to receive the best traction with your offering. What do you do?
Content marketing, if done well, can help increase the top of the funnel, make the middle of the funnel more effective and shorten the sales cycle.
A book review of Ann Handley’s Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content.
As the CEO and Founder of AXZM, Steve Floyd has a wide breadth of experience in all things […]
Searchmetrics’ Jordan Koene is a speaker at our SEJ Summit Dallas conference on March 31st, where he’ll cover […]
Outreach marketing is a great way to create organic backlinks and find new audiences. Valuable content is the most effective marketing strategy for 2015.
Julia takes a look at some of the worst ways to waste your time in content marketing. Avoid these to be successful and goal-oriented with your content.
Marketers and journalists have a long and not-always happy history. Still, their relationship must be developed in order to be successful at their work.