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Infographics

10 Awesome Infographics to Guide your Marketing Plan for 2014

Infographics seem to be getting more and more popular lately. They’re certainly fun to look at, and they convey useful information in a format that’s fast and easy to digest. One thing to keep in mind with infographics is that they’re generally static—unlike blog posts, they’re rarely updated as new information becomes available.

To help you get your 2014 marketing strategy off to a great start, we’ve rounded up 10 infographics with useful stats, information and suggestions about online marketing.

1. 20 Captivating Marketing Statistics that will Drive 2014

This infographic from WebDAM looks ahead to 2014 to explore the trends and changes we can expect. One statistic that really surprised me was about the growth of internet advertising: by 2015, this will make up almost 25% of the entire ad market.

20 Captivating Marketing Statistics 637x2123 10 Awesome Infographics to Guide your Marketing Plan for 2014

2. Email Cheatsheet

Marketo‘s email marketing infographic has some really interesting stats, including how the time you send an email affects the open rate. One that jumped out at me was that 75% of smartphone owners say they are highly likely to delete emails they can’t read on their phones.
Email Marketing Cheat Sheet 637x1553 10 Awesome Infographics to Guide your Marketing Plan for 2014

3. How to Increase LinkedIn Engagement by 386%

This infographic from Quick Sprout has some really handy tips for getting involved in LinkedIn. It includes useful stats like 60% of LinkedIn members are interested in industry insights and posting on weekday mornings will help you to reach more people.

Increaselinkedinengagement 637x5152 10 Awesome Infographics to Guide your Marketing Plan for 2014

4. Tumblr Numbers: The Rapid Rise of Social Blogging

In case you thought social blogging was dying, this Mashable infographic will clear things up. An interesting point about Tumblr’s userbase is that the demographics are almost evenly split between male and female users.

Tumblr Infographic 10 Awesome Infographics to Guide your Marketing Plan for 2014

5. Infographic: The Lifecycle of a Web Page on StumbleUpon

StumbleUpon has been around for a while, but I didn’t know that much about how it worked. This infographic from Column Five Media breaks down the lifecycle of a web page on the service and sheds light on some interesting stats. For instance, 51 pages are added to StumbleUpon every minute. That’s a lot of content.

the lifecycle of a web page on stumbleupon 637x2670 10 Awesome Infographics to Guide your Marketing Plan for 2014

6. The Ridiculously Exhaustive Social Media Dimensions Blueprint

This infographic from Tent Social is a more practical one which will hopefully come in handy for your marketing efforts in 2014. It includes details on the dimensions recommended (or required) for images and videos on each social network. And it’s being constantly updated, so it’s a good one to save as a reference.

blueprint 10 Awesome Infographics to Guide your Marketing Plan for 2014

7. Geosocial Universe 3.0

Geosocial isn’t quite on the tips of our tongues these days like it once was, but it’s still a big part of how we use social media—particularly from our mobile devices. This JESS3 infographic explores the Geosocial Universe and looks at what services are popular and growing, and what percentage of their users are on mobile.

2013 geosocial universe by the numbers 511fc2c66b992 w587 10 Awesome Infographics to Guide your Marketing Plan for 2014

Thanks for this great data from the JESS3 team.

8. Social Media Shortcuts

Another practical infographic—this time from the team at quintly. This one includes some handy, time-saving shortcuts for Facebook, Twitter, YouTube and Google+.

quintly infographic social media shortcuts 637x3155 10 Awesome Infographics to Guide your Marketing Plan for 2014

Thanks for this great infographic from the Quintly team.

9. Blogging statistics

Some of the most interesting stats about how the blogosphere operates and more interestingly, how much money the biggest blogs generate every year. Here’re some great tips to get your blogging up to date:

The blogconomy infographic 640x5604 637x5577 10 Awesome Infographics to Guide your Marketing Plan for 2014

Thanks for this great infographic from IgniteSpot.

10. 25 Awesome Content Marketing Tools To Use In 2014

Looking for the best content marketing tools in 2014? We’ve got you covered! Here’s a terrific list for you to make finding the best tools the easiest with a concise overview of all of them:

tools 637x9259 10 Awesome Infographics to Guide your Marketing Plan for 2014

Thanks to this terrific resource from the Social Media Strategies Summit.

I hope we haven’t created visual overload for you here today on the blog and some of these infographics can help you make great decisions in 2014. Are there any visuals you’ve discovered recently that you’ve found particularly useful? We’d love to see them in the comments below.

This post originally appeared on Buffer, and is reprinted with permission.

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6 thoughts on “10 Awesome Infographics to Guide your Marketing Plan for 2014

    1. David,
      I think just specifying that infograph with a clickable link back to this page is enough. All these infogs are not owned by SEJ, you can check the original owner’s blog for them and get the script to place that infograph on your blog.

  1. Infographic is a ‘must have’ marketing strategy in the business world. But not every combination between text and images is able to attract the attention of your potential customers and increase shares in social channels. ;o Infographic is the art to add visual design, news and insights as compact as possible and easy to understand. In my opinion, the infographics done by JESS3 and quintly are the best examples of this compiling and visualization process.