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Amazon.com Launches Unbox Movie Download Service

Amazon.com Launches Unbox Movie Download Service

Amazon.com has entered the video on demand download market with its Unbox offering. Amazon.com’s Unbox sells digital video downloads of movies and television shows from over 30 studios and television networks (excluding Disney properties – see below).

Television show episodes will run $1.99 a piece while films will float between $7.99 and $14.99. Movie rentals will also be available for $3.99 a pop.

The Associated Press lists the studios and networks which Amazon.com is working with on their Unbox service:

Amazon Unbox will offer shows from CBS, News Corp.’s Fox, MTV, Nickelodeon, PBS, BBC, A&E, Discovery Channel, Comedy Central and The History Channel, among others. General Electric Corp.’s NBC and Walt Disney Co.’s ABC were noticeably absent on the list of participating networks. MTV, Nickelodeon and Comedy Central are owned by Viacom Inc.

Seven major studios are participating in Amazon.com’s service: Viacom’s Paramount, News Corp.’s 20th Century Fox, Sony Corp.’s Sony Pictures, GE’s Universal Studios, Time Warner Inc.’s Warner Bros., Lionsgate Entertainment Corp. and Metro-Goldwyn-Mayer, Inc.

As mentioned, Walt Disney Pictures is having nothing to do with the new Amazon.com offering as Apple’s CEO Steve Jobs is, according to the AP article, the top shareholder at Walt Disney Co.

Amazon.com and Apple iTunes are direct competitors now in the multimedia download market and Apple is expected to launch a new movie download service by next week.

Screen Shot 2014 04 15 at 7.21.12 AM Amazon.com Launches Unbox Movie Download Service
Loren Baker is the Founder of SEJ, an Advisor at Alpha Brand Media and runs Foundation Digital, a digital marketing strategy & development agency.
Screen Shot 2014 04 15 at 7.21.12 AM Amazon.com Launches Unbox Movie Download Service

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