Advertisement
  1. SEJ
  2.  ⋅ 
  3. SEO

Matt Cutts and Othar Hansson on How to Establish Authorship

Have you ever noticed that some search results show up with a smiling face included?

Matt Cutts author attribution

Like this one for Matt Cutts.

This is the Google Authorship markup at work.  And it’s not just for Matt Cutts.  If you contribute written content to an online publication, your smile can show up in search for your work, just like a Google Rock Star.

What’s even better is that it’s probably the easiest little bit of code you’ll ever add to a web page.  Watch this video as Othar Hansson and Matt Cutts explain how to add rel=author to both single and multiple author publications.

http://youtu.be/FgFb6Y-UJUI

Category SEO
ADVERTISEMENT
Michelle Stinson Ross Director of Marketing Operations at Apogee Results

Michelle Stinson Ross is a digital marketing industry recognized authority on the outreach power of social media. She has worked ...

Matt Cutts and Othar Hansson on How to Establish Authorship

Subscribe To Our Newsletter.

Conquer your day with daily search marketing news.