SEO

Google Rolls Out Local Business Tags Nationwide, Soon on Mobile Too

Recently, Google started rolling out its new advertising feature for local businesses – Tags. This feature is geared for local businesses throughout the U.S. who wants to beef up their listings on Google.com and Google Maps.

If you’re running a local business and you have placed listings on Google.com or Google Maps, you can enhance your listing with yellow tag emphasizing specific information about your business such as coupon, video, website, menu, reservations, photos and even custom messages. Getting this yellow tag to appear on your Google listings is not free though. You would have to pay a flat monthly fee of $25. The tags will not affect your listings’ rank and Google will clearly indicated which parts of the search results are sponsored when you’re local business is displayed..

Example of how Local Business Tags are displayed in the sample below.

tags1 Google Rolls Out Local Business Tags Nationwide, Soon on Mobile Too

Aside from rolling out Tags nationwide, Google is also set to make this available on Google Mobile search too. In addition, Google is also introducing Posts which is actually a new kind of Tag which enables you to create a custom message that you can change as often as you like. This will make it easier for you to announce special discounts that you are currently offering.

More details about Google Local Tags can be found here.

 

 Google Rolls Out Local Business Tags Nationwide, Soon on Mobile Too
Arnold Zafra writes daily on the announcements by Google, Ask.com, Yahoo & MSN along with how these announcements effect web publishers. He is currently building three niche blogs covering iPad News, Google Android Phones and E-Book Readers.
 Google Rolls Out Local Business Tags Nationwide, Soon on Mobile Too

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11 thoughts on “Google Rolls Out Local Business Tags Nationwide, Soon on Mobile Too

  1. Brilliant – this will make for a better user experience and stop the bloody cheats.

    Anyone have a UK release date?

    Jack Ringer
    Plymouth Town Crier and SEO Bloke

  2. Google has tried many different variations for its local listings in the past. Does anyone remember the blue tabs on the map? They quickly got rid of that. It is going to be interesting to see how long this “sponsored” option lasts

  3. Google only has seven or right markets and CA available do we know a timeframe for nationwide launch?

  4. I think this is a great addition to local results. It's funny though that they are charging for this feature as it seems to provide grater value to searchers. Wouldn't Google want local businesses to add content and deals to there listing? Ryan