Facebook

Facebook Rolls Out New Like & Share Buttons; Partner Categories

Facebook made a couple of announcements today, both applicable to marketers, especially around the holidays:

New Partner Categories For Facebook Ads

partner categories Facebook Rolls Out New Like & Share Buttons; Partner Categories

screenshot via Facebook Help 11/06/2013

This new update allows advertisers to have up to 1,000 ad partner categories in Power Editor, Facebook’s online mass ad and post editing tool (similar to Google AdWords Editor). The limit was previously set to 500. According to WebProNews, a Facebook spokesperson states:

“These new categories can help marketers reach people who might be interested in their products and services for the upcoming holiday season.”

In order to access the new categories, you must re-download Power Editor.

New Like and Share Buttons

The second update are new like and share buttons from the Facebook Developers. Facebook now allows marketers to use both the share and like button together on website pages. For webmasters that are using the old Like button, they will automatically be upgraded to this new design on a gradual basis, which incorporates both the like and share button.

facebook like share 637x374 Facebook Rolls Out New Like & Share Buttons; Partner Categories

 

For webmasters still using the “Send” Facebook button setting, it will now be replaced by “Share.” The new buttons can be customized here.

 

Second image via Facebook Developers.

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When she's not editing and scheduling posts or working with writers to make SEJ better, Kelsey Jones helps clients around the world grow their social media, content, and search marketing presence under her agency, MoxieDot. She has been working in digital marketing since 2007 and journalism since 2004.Kelsey enjoys writing and consuming all kinds of content, both in digital and tattered paperback form.
524312 890979679367 1444089661 n+%25281%2529 Facebook Rolls Out New Like & Share Buttons; Partner Categories
524312 890979679367 1444089661 n+%25281%2529 Facebook Rolls Out New Like & Share Buttons; Partner Categories

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2 thoughts on “Facebook Rolls Out New Like & Share Buttons; Partner Categories

  1. Great article as fb is essential for social bookmarking, therefore relevant to seo overall. Those who embrace social Wil win.