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Facebook Groups: New Feature Prevents Lurking

facebook group read receipt 637x397 Facebook Groups: New Feature Prevents Lurking

Recently, Facebook launched the new “read receipt” feature, which informs the post author and other Group visitors exactly who has viewed each post. Now each post will include information regarding the number of people who have viewed the post along with a comprehensive list of the names. By simply hovering over an icon on the post, the names of everyone who has viewed the post will be available to anyone who can see the post (not just admin).

Facebook said the following of the new feature:

“Starting today when you visit a Group, you can view who’s seen each post. This way you can stay updated on the Group’s activity.”

Facebook’s new “read receipt” feature will report that a user has “read” the Group post if the user has done any of the following:

  1. Clicked on it in the Newsfeed or Ticker
  2. Liked the post
  3. Commented on the post
  4. Opened the Group page where the post is located

At this time, Facebook has not provided users a method for opting out of the new read receipt feature, and even the Group page admin cannot turn it off.

When Facebook was questioned regarding whether or not this feature would eventually include the news feed, the company said they were “not going to discuss what we might (or might not) do in the future.” However, in the past, Facebook has quickly banned all apps that provide users with information about who has viewed their profile.

Do you think the addition of the read receipt feature for Group pages is a good idea? What if Facebook starts including read receipts for the news feed? If Facebook adds a feature that would let people know that you have viewed their profile or pictures, would this impact your Facebook usage?

Sources Include: Facebook, TechCrunch, & MSNBC

 Facebook Groups: New Feature Prevents Lurking

David Angotti

After successfully founding and exiting an educational startup in 2009, I began helping companies with business development, search engine marketing (SEM), search engine optimization (SEO), conversion rate optimization (CRO), online marketing, mergers and acquisition, product development, and branding. Now, I am focused on a new startup in the travel and tourism market niche.
 Facebook Groups: New Feature Prevents Lurking

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6 thoughts on “Facebook Groups: New Feature Prevents Lurking

  1. David , is this feature released full or partially for some users?

    I tried to use , but the feature was not seen in new posts

  2. Thanks for the update. This statistic help an author of any post to know what kind of content is engaged on the group or find and engage with the potential users for that post as well.

  3. I don’t want people knowing what I have or haven’t looked at. I will not be looking in groups much for now on unless they allow me to turn it off.

  4. I don’t like the idea of people knowing what I’ve viewed or not. I don’t see how this provides any protection to a group page from “lurking.” I am hopeful there will be a way to turn that feature off, as I find it highly invasive.

  5. Oh no, this means my wife will know when I look at the hooters page! Dang, you just cant have fun anymore. FB is out growing their britches… It’s time someone invented a simple FB again. I’m pretty sure new users and the like will swarm to them. Most users have no idea what they are doing on FB anymore. Not many people have the time to go to FB college.

  6. I hate this Facebook feature. This has caused unnecessary strife and politics in all my Facebook groups by “outting” whether someone read a post or not. It is a horrible feature since just like in corporate settings or any setting where there is leadership there will always be some type of politics or strife and sometimes it is just better to ignore or disavow even if you did read something you did not need to. Facebook has taken the right to politely ignore confrontation out of the hands of its group users. I along with bunch of other are now just avoiding our group pages and on at least 3 of those I am the administrator. Sad, really sad when computer programmers (oxymoron being people who work with non sentient machinery and codes daily) seem to think they should be able to program and control how people think, feel and behave. Here is my very human response to that, they are all A__HATS.