College Internships Benefit Students and Businesses: An Interview with Alex Houg

In a recent interview from Marketo’s Marketing Nation Summit, Murray Newlands talks with Alex Houg from Blitzmetrics about building an agency, and the benefits of utilizing college internships to give students real world experience and help bring fresh, innovative ideas to the business.

To find out more, watch the full interview below:

These are the key takeaways from video:

  • In the interview, Alex explains that Blitzmetrics provides employment opportunities for college students because it gives them relevant, real world experience that makes them employable upon their graduation. According to a recent study, 36% of college graduates are working in jobs that don’t require a degree. According to Alex, this is largely due to the fact that students are graduating without many real world skills, which Blitzmetrics is trying to help change.
  • Alex says that along with providing college students with real world working experiencing, Blitzmetrics likes working with college interns because they bring innovation and fresh ideas to the company. He says it’s the fresh perspective that students bring is a great complement to the relevant experience and expertise of Blitzmetric’s employees.
  • Alex says that Blitzmetrics finds its college interns by partnering with colleges and universities. Blitzmetrics offers the interns a guided, work for credit opportunity where they work alongside Blitzmetrics experts to serve the company’s clients. The ultimate goal of the program is to teach students relevant skills and help them build their résumé for after school.

Please visit SEJ’s YouTube page for more video interviews.

Murray Newlands

Murray Newlands

Murray is Deputy Editor at Search Engine Journal,Murray founded The Mail in 2013, an angel-funded startup publication covering performance marketing and mobile marketing. Murray is an advisor to a number of bay area startups including VigLink. In 2011 Wiley published his book Online Marketing: A User's Manual. Born in England, Murray moved to the USA in 2011 being recognized by the US government as "an alien of extraordinary ability". Murray co-authored Content Marketing Strategies for Professionals with Bruce Clay. Murray runs the agency Influence People bases in San Francisco.
Murray Newlands

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2 thoughts on “College Internships Benefit Students and Businesses: An Interview with Alex Houg

  1. According to DegreeRegistry.org, a general MBA can be obtained for as little as $6k and as high as $120k. If students would do a little research, they would find that it is not nearly as expensive to get a college degree.

  2. This is the fact that talent is much important than degree. Last year I’ve completed b.tech and I’ve seen many topper graduates did not get job and even below average students in study, got placed in good companies, just because some of them were good in programming and some in networking.
    Practical knowledge really very important for a job. College Internships are the best practices to gain practical knowledge.