SEJ has done extensive research into what our visitors want.

To get the most views, comments and  clicks on your post, please follow these guidelines.

Writing Style: How to hit a home run with the SEJ audience

• Make non-obvious points. Tell people what they don’t know, but need to know: Think ROI
• Be conversational. You’re talking to trusted peers
• Tell people upfront and clearly why they need to read your post, and then deliver on it
• Headlines are your chance to make a first impression. It should be attention-grabbing, short and provocative
• Use list-based posts sparingly.
• Be authoritative, opinionated, engaging and factually correct
• Don’t be bombastic, verbose, wishy-washy or insulting
• No acronyms with the exception of SEO and SEJ
• Infographics are the stickiest content type. If you want to publish your original infographic (not copied from another site), we will go the extra mile to promote your post via our social media channels. Please get in touch with us at infosearchenginejournal.com

Technical Posting Rules

• Choose only one category per post.
• Two to three tags per post.
• Two links per post maximum unless deemed to be to relevant content.
• No spammy links or anchor text.
• No links to personal websites with anchor text.
• No links to client websites.
• Image names must be descriptive and rich in keywords. The words in names must be separated with dashes (not underscores).

Content Rules

• The post or article cannot be published anywhere else online, before submitting or after we publish. Your post could be removed if we see it published elsewhere.
• Post should be around 600 words, maximum 1200.
• At least one image per post. Use images that are not under copyright protection. A good source is www.creativecommons.org.

Follow-up

• Once your post is published, be an active participant and try to respond to every comment. Commenters enjoy acknowledgement even if it is just “Thanks!” or “Agreed!”

Questions?

Please contact us here.

 

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