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The Data Reveals: What’s Driving Local Rankings Now

Wednesday, February 25 at 1 pm ET

Positive reviews alone are no longer the fastest way to the top of SERPs

How much do reviews actually influence Google Local Pack and Maps rankings in 2026?

Are AI tools becoming a new entry point for local discovery?

👈 Learn to improve local rankings, AI discovery, and business growth.

Reputation Signals Are Now a Core Driver of Local Rankings

Join Alexia Platenburg, Sr. Product Marketing Manager at GatherUp, as she dissects modern local SEO visibility and ranking signals, teaching you what scalable, defensible reputation programs look like for local SEO agencies and multi-location brands.

You’ll walk away with a clear framework for using reputation, including reviews, as a visibility and ranking lever, not just a step toward conversion.

You’ll Learn:

How to influence Google Local Pack and Maps rankings by focusing on review volume, velocity, ratings, and owner responses
Which reputation signals AI tools use to cite or mention local businesses
Ways to defend your brand against fake reviews at scale, before they damage trust.

Can’t attend live? Register anyway, and we’ll send you the on-demand recording after the webinar.

Speakers

Alexia Platenburg

Senior Product Marketing Manager, GatherUp

Host

Heather Campbell

VP of Sales & Marketing, Search Engine Journal